Blue Moon
The total investment to open a Blue Moon franchise ranges from $57,015 to $234,225. The initial franchise fee is $57,000. Ongoing royalties are 5.5% plus a 1% advertising fee.
What is the Blue Moon franchise?
Blue Moon Franchise Systems operates in the home services sector through a franchise model intended to give entrepreneurs a structured route into business ownership under a recognized brand. Its stated philosophy focuses on strong service and community relationships, with reliability and customer trust supported through operating procedures and franchisee training. The brand serves a market where homeowners continue to seek professional, efficient, and dependable solutions. Its customer first approach emphasizes planning and consistent execution. Blue Moon Franchise Systems also aims to expand its presence while updating its services as consumer needs and technology change. Franchisees receive a system intended to support long term business development, while local community involvement and service customization help individual locations connect with customers in their territories. The local focus works alongside the broader brand identity to support customer loyalty and business growth across different markets.
Blue Moon Franchise Systems operates within a specialized home services sector affected by demographic, economic, and lifestyle trends. The overall U.S. HVAC systems market was estimated at USD 31,714.8 million in 2025 and is projected to reach USD 54,021.0 million by 2033, representing a Compound Annual Growth Rate of 6.9% from 2026 to 2033. The residential segment was valued at $15.4 billion in 2024 and is expected to more than double to $31.4 billion by 2034, with a CAGR of 7.5%. Demand is supported by aging housing infrastructure that needs maintenance and upgrades, more dual income households with less time for do it yourself projects, and consumer preference for professional services that provide convenience and peace of mind. Homeowners continue to need dependable providers for essential home functions, which can help reduce the effect of some economic changes. Blue Moon Franchise Systems offers services connected to homeowner comfort, safety, and property value rather than services that are purely discretionary. The projected market expansion gives new and existing franchisees a basis for developing businesses in a service category with recurring demand.
Opening a Blue Moon Franchise Systems franchise requires an initial franchise fee of $57,000 and a total estimated initial investment from $57,015 to $113,325. The franchise fee provides the right to operate under the brand, access to its systems, initial training, and use of its brand recognition. The broader investment range is intended to cover the costs required to establish a new operation. Potential expenses include securing and improving a physical location through rent deposits, leasehold improvements, modest renovations, signage, and interior setup. The estimate also includes machinery, specialized tools, and service vehicles, along with registration fees and brand specific decals. Technology costs may include computer hardware, business management software, and communication platforms used for daily operations and customer relationship management. Office furniture and equipment, telephone services, and an initial supply inventory are also included in the stated investment range. Funds are allocated for initial marketing and grand opening activity to build awareness and generate customer leads in the assigned territory. Working capital is included to help cover early operating expenses, employee salaries, and unexpected costs during the first few months as the business develops.
The Blue Moon Franchise Systems operating model uses established procedures and support intended for franchisees with different levels of prior industry experience. Training generally follows multiple phases, including intensive in person instruction at the beginning and continuing virtual education. The initial program, referred to as Branded Operations Orientation Training or a similar name, covers service procedures, customer engagement, business management software, and day to day operating practices. Continuing education is offered through a Success Academy or a similar platform, with live training, webinars, interactive video modules, and outside industry speakers. Franchisees and their employees can use these resources to keep up with service methods and industry developments. Franchise Business Consultants provide guidance during the launch period, followed by regular visits and remote assistance. Support can include site selection based on market demographics and accessibility, as well as recruiting help for building a team and identifying certified license holders for specialized technical work. A national procurement program similar to BuyMax is intended to provide savings and rebates on equipment, supplies, and private label products. The system also includes business management tools and proprietary software for scheduling, customer tracking, invoicing, and general administration. These resources are intended to support daily operations and customer service.
Franchisors may provide extensive earnings claims or more limited financial information in the FDD, and they are not legally required to provide earnings information. Actual results can vary with territory market conditions, operating efficiency, management ability, marketing effectiveness, and local economic conditions. Growth in the broader home services market does not ensure similar results for each unit. Discussions with existing franchisees and a detailed review of the FDD can help a buyer develop more realistic financial projections.
The growth potential for a Blue Moon Franchise Systems franchise is connected to the size and continuing demand of the home services market. The brand’s stated advantages include a recognizable identity intended to convey trust and professionalism, along with a focus on customer satisfaction and guarantees that may support loyalty and referrals. Its operating model gives franchisees a developed framework for service delivery and business operations. Ongoing support is available for daily management and longer term growth, while business management systems are intended to reduce administrative work so franchisees can spend more time on service delivery and business development. Local marketing efforts are used with national brand campaigns to reach customers in each territory. Blue Moon Franchise Systems also offers territory exclusivity, giving franchisees a protected area in which to build their businesses without competition from other units of the same brand. The brand encourages multi unit development for owners who want to expand. Together, these features give franchisees a structure for pursuing growth within their assigned markets.
A prospective Blue Moon Franchise Systems franchisee should bring an entrepreneurial outlook, an understanding of customer service, and the ability to manage operations. Previous experience in home services is not required. Franchisees are generally expected to show leadership, business development ability, and a willingness to follow the established system. Training and continuing support are intended to help people from varied professional backgrounds operate the business. The key person responsible for day to day operations must complete the training program and remain actively involved at the location. That presence provides direct oversight and supports compliance with brand standards. Candidates should also be prepared to build a team, maintain a positive work environment, and participate in their local community while developing customer relationships. The franchisor offers exclusive territories, giving each franchisee a defined geographic area to develop without direct competition from another Blue Moon Franchise Systems unit. Opportunities are available in many regions across the United States. Availability differs by state, and some areas may have limited openings because of existing saturation or planned development. The brand is also seeking growth in underserved markets, creating opportunities in various regions for new owners.
Blue Moon Franchise Systems offers a franchise opportunity in a home services sector with ongoing demand and projected market growth. The initial franchise fee is $57,000, and the total estimated initial investment ranges from $57,015 to $113,325. Training, operating guidance, business systems, marketing resources, purchasing programs, and continuing support are intended to help franchisees establish and develop their businesses. A focus on customer satisfaction may support repeat business and referrals, while the system gives owners access to centralized resources for marketing, purchasing, and business management. Market projections for essential home services support the possibility of long term demand, although individual results will depend on the territory, management, operating decisions, and other local factors. The opportunity may suit a buyer seeking a supported franchise model in a service industry that is less dependent on discretionary spending. The complete Blue Moon Franchise Systems franchise profile on PeerSense provides access to the full suite of independent franchise intelligence data.
According to its Franchise Disclosure Document or public business records, Blue Moon has 123 locations, all owned by franchisees. Cost figures are based on the 2026 Franchise Disclosure Document.
Franchising since 1994 · 123 locations
$57,015 to $234,225
$57,000
123
123 franchised
SBA Lending Activity for Blue Moon
Loan Activity Score
This franchise has not yet been scored by the Franchise Performance Index. Scores are calculated based on public FDD data, SBA loan performance, and system level metrics.
Key Highlights
Franchise Financing Resources
Data Insights
Key performance metrics for Blue Moon based on SBA lending data
Investment Tier
Mid range investment
$57,015 to $234,225 total
Why Blue Moon Doesn't Appear in Public SBA Data
The SBA 7(a) program publishes loan level data for every approved franchise borrower. Blue Moon does not currently appear in those public records, and that absence carries useful information for prospective franchisees evaluating this brand.
Absence from SBA records does not mean a brand is un fundable. It typically means the franchise system uses alternative capital sources, or that current franchisees self fund, secure conventional bank financing, or roll over equity from a prior business sale rather than going through an SBA guaranteed 7(a) loan. For prospective Blue Moon franchisees, the practical question is which financing path actually closes for this brand's profile.
Capital paths PeerSense places for home services & trades concepts
SBA 7(a) Loans
Vehicle, equipment, and working capital for home services operators.
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Equipment Financing
Trucks, fleet vehicles, and trade equipment for home services franchises.
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Invoice Factoring
Bridge cash flow on commercial accounts receivable.
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Franchise Partner Buyout Financing
Senior debt for buying out a partner in an existing territory.
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Payment Estimator
Estimated Monthly Payment
$590
Principal & Interest only
Indicative only, as of October 1, 2026. Not a quote, commitment or offer of credit. Final pricing, leverage and terms are determined by the lender at underwriting, after full transaction materials are reviewed. PeerSense sources the file. The lender sets pricing. What these terms mean.
Locations
Blue Moon, unit breakdown
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Page Review
Reviewed by Edward L. Freeman, Founder and Managing Director, PeerSense
- PeerSense is a capital advisory firm that places commercial financing with direct capital sources; it does not lend, fund, or approve loans, and the capital source sets final terms.
- Edward L. Freeman founded PeerSense in January 2020.
- He is a Registered Franchise Consultant with Business Alliance, Inc., a credential issued in March 2022, and worked as a franchise consultant there from March 2022 to May 2023.
- His recorded experience includes a $22 million SBA construction loan, with about $16 million funded on the deal.
- In the 12 months through September 30, 2026, PeerSense tracked 912 publicly announced financings with a disclosed size of $361.32 billion. PeerSense Capital Data Report · Methodology page
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