Franchising since 2010
The total investment to open a Murphy Ice Franchising, LLC The Outside Scoop franchise ranges from $160,550 - $1.1M. The initial franchise fee is $30,000. Data sourced from the 2025 Franchise Disclosure Document.
$160,550 - $1.1M
$30,000
This franchise has not yet been scored by the Franchise Performance Index. Scores are calculated based on public FDD data, SBA loan performance, and system-level metrics.
The Outside Scoop, a name synonymous with homemade, handcrafted ice cream experiences, traces its origins back to June 2010, when it was initially established by Joe Doering in the charming community of Indianola, Iowa. This entrepreneurial venture began its journey as a modest, inviting walk-up hut, providing customers with delectable frozen treats and a pleasant outdoor seating area, fostering a strong sense of local engagement and community connection from its very inception. The brand's early success and burgeoning popularity soon necessitated a strategic relocation to a more expansive physical space, allowing for increased operational capacity and an enhanced customer experience within the Indianola locale. A significant milestone in the company's evolution occurred in June 2013, with the innovative acquisition of a distinctively bright pink ice cream truck, a mobile unit that dramatically extended the brand's reach and brought its artisanal offerings directly to various events and neighborhoods, further cementing its unique identity within the regional market. By July 2025, the operational reins of The Outside Scoop had transitioned, with Jaedon Murphy identified as the owner and events manager, steering the brand through a period of continued expansion and community involvement. A further, undisclosed ownership change transpired prior to March 2026, indicating a dynamic phase of corporate development as the business matured. The foundational success and established market presence of The Outside Scoop paved the way for the strategic launch of its franchising operations in 2025 under the banner of Murphy Ice Franchising LLC. This significant step positioned the Murphy Ice Franchising Llc The Outside Scoop franchise to extend its proven business model to a
Key performance metrics for Murphy Ice Franchising, LLC The Outside Scoop based on SBA lending data
Investment Tier
Significant investment
$160,550 – $1,086,500 total
Estimated Monthly Payment
$1,662
Principal & Interest only
Murphy Ice Franchising, LLC The Outside Scoop — unit breakdown
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