Prime Rate:6.75%Fed Funds:3.64%5-Yr Treasury:3.88%10-Yr Treasury:4.25%30-Yr Treasury:4.83%30-Yr Mortgage:6.22%·Updated Mar 19, 2026Prime Rate:6.75%Fed Funds:3.64%5-Yr Treasury:3.88%10-Yr Treasury:4.25%30-Yr Treasury:4.83%30-Yr Mortgage:6.22%·Updated Mar 19, 2026
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2025 FDD VERIFIED
CBD American Shaman

CBD American Shaman

63 locations

The total investment to open a CBD American Shaman franchise ranges from $167,000 - $840,000. The initial franchise fee is $20,000. Ongoing royalties are 5% plus a 4% advertising fee. CBD American Shaman currently operates 63 locations. Data sourced from the 2025 Franchise Disclosure Document.

Investment

$167,000 - $840,000

Franchise Fee

$20,000

Total Units

63

FPI Score

This franchise has not yet been scored by the Franchise Performance Index. Scores are calculated based on public FDD data, SBA loan performance, and system-level metrics.

What is the CBD American Shaman franchise?

Cbd American Shaman franchise presents a compelling opportunity within the burgeoning CBD wellness sector, distinguished by its unwavering commitment to product quality, innovative scientific application, and a deeply customer-centric retail philosophy. Founded by Vince Sanders in March 2015 in Kansas City, Missouri, with some historical accounts also citing 2016 as a formative year, the company’s inception was rooted in a profound personal mission to provide relief to a family member facing significant health challenges. This foundational ethos of compassion and efficacy continues to permeate the brand’s operations from its Kansas City headquarters, where Vince Sanders remains at the helm as Founder and CEO. While "American Shaman Franchise Systems Inc." appears in legal documentation, underscoring the structured approach to its expansion, the core Cbd American Shaman franchise operation maintains its focus on delivering superior hemp-derived products. A testament to its dedication to excellence, the Cbd American Shaman franchise holds certification from the US Hemp Authority, a prestigious recognition affirming its stringent manufacturing and quality control standards. The brand’s market position is significantly bolstered by its pioneering adoption of proprietary nanotechnology, a scientific advancement designed to dramatically enhance product effectiveness and ensure superior bioavailability of its cannabidiol offerings. This commitment to innovation is evident across its diverse product portfolio, which includes ultra-concentrated terpene-rich hemp oil, highly soluble water-soluble CBD oils, an array of targeted topicals, palatable edibles, and specialized pet products, all underscored by the availability of a ZERO THC formula. This comprehensive product line, coupled with its scientific edge, establishes the Cbd American Shaman franchise as a leader and innovator, consistently striving to meet evolving consumer needs within the expansive wellness landscape.

The broader industry landscape into which the Cbd American Shaman franchise is strategically positioned is characterized by dynamic growth and an escalating consumer interest in natural wellness alternatives. Forecasts for the CBD market have consistently indicated robust expansion, with projections suggesting the overall CBD market was anticipated to reach $22 billion by 2022, and the hemp-CBD market alone was expected to achieve a similar $22 billion valuation by 2020. Looking further ahead, the global CBD market is widely projected to experience substantial growth over the next decade, with annual sales for the industry as a whole estimated to reach $20 billion by 2024. These ambitious projections are driven by a discernible shift in consumer trends, marked by an increasing demand for both therapeutic and recreational cannabis-derived products. CBD, in particular, has surged in popularity as a versatile wellness and health supplement, catering to the needs of both human and pet populations. The regulatory environment received a pivotal boost with the enactment of the 2018 Farm Bill, which formally legalized the cultivation of industrial hemp across the United States, thereby opening vast new avenues for market development and legitimate commerce. However, the CBD industry remains intensely competitive, subject to ongoing regulatory evolution, and still largely characterized by a fragmented and, at times, unregulated market, which raises valid concerns about the quality and consistency of numerous white-label products. Within this complex environment, the Cbd American Shaman franchise distinguishes itself significantly through its unwavering commitment to verifiable quality, product consistency, and the excellent bioavailability inherent in its offerings. Industry experts have observed a market evolution from initial saturation, where CBD products appeared in a wide array of retail outlets from gas stations to smoke shops, to an anticipated "clearing of that market," which is expected to lead to the emergence of more professional operators and a consolidation among a select few major companies as the sector matures. This anticipated market refinement presents a substantial growth opportunity, particularly given a study indicating that only 14% of Americans currently utilize CBD and a staggering 35% possess no knowledge of it, thereby underscoring the immense potential for market expansion through sustained education and heightened public awareness, an area where the Cbd American Shaman franchise can truly excel.

Embarking on a Cbd American Shaman franchise venture involves a clearly defined financial commitment, though specific figures can exhibit variations across different informational sources, necessitating thorough due diligence. The most consistently reported franchise fee stands at $10,000, presenting an accessible entry point for many prospective owners. However, older or less frequently updated sources have also cited a franchise fee of $20,000 or, conversely, a lower figure of $5,000. For the total initial investment, the most recent and comprehensive data indicates a range from $88,100 to $184,400. This all-encompassing figure is designed to cover the franchise fee itself, essential startup costs for initial inventory, the necessary expenses associated with store buildout, the acquisition of vital equipment, and the provision of working capital required for initial operations. Other reported investment ranges have included figures such as $34,625 to $131,825 and $39,600 to $131,800, with older or less specific mentions detailing ranges from $5,000 to $75,000 and $25,000 to $85,000. A critical financial element to scrutinize is the royalty rate, where one source explicitly states a royalty fee of 6% on gross sales. This contrasts markedly with other sources that notably claim a 0% royalty fee, representing a significant discrepancy that any prospective Cbd American Shaman franchise owner should meticulously clarify directly with the franchisor to ensure complete transparency. Regarding the advertising fund, a marketing fee of 3.5% is mentioned in some disclosures, while an alternative structure of an $800 monthly advertising and marketing fund is also reported. Potential franchisees should also be prepared with minimum liquid capital, stated as either $20,000 or $88,100, and should generally possess a net worth between $100,000 and $250,000. Working capital is further estimated to fall within the range of $10,000 to $25,000. Annual running expenses for a Cbd American Shaman franchise unit are estimated to range from $34,625 to $53,100, with key operational costs encompassing rent and utilities, which typically range from $10,000 to $25,000, an estimated $9,600 for marketing and advertising efforts, and approximately $15,000 allocated for management salaries.

The operational model for a Cbd American Shaman franchise is underpinned by a robust and comprehensive support structure designed to empower franchisees from initial setup through ongoing daily management. This support begins with an intensive two-week immersive training program, strategically held at the company's headquarters in Kansas City, Missouri. This foundational training is meticulously crafted to equip new owners with critical product knowledge, effective sales techniques tailored for the CBD market, and a thorough understanding of relevant regulatory compliance. Beyond this initial immersion, Cbd American Shaman franchise owners benefit from continuous assistance, which includes invaluable marketing support to help drive customer engagement and sales, practical operational guidance for efficient store management, and timely updates on the latest industry trends to keep franchisees competitive and informed. The franchisor extends its support further by providing hands-on assistance with essential aspects such as store setup, expert guidance during lease negotiations, and comprehensive planning for grand opening events to ensure a strong market introduction. Franchisees also gain access to a wealth of promotional materials and participate in community outreach programs, all designed to build brand recognition and foster local engagement. To ensure sustained operational excellence, franchisees are furnished with detailed operational manuals and granted access to a robust resource library, which serves as a vital repository of in-depth product knowledge. A unique aspect of the support system includes franchise mentorship opportunities, where experienced individuals guide new owners through the intricate process of becoming a successful franchisee, offering insights into understanding target markets and cultivating strong clientele relationships. Furthermore, the American Shaman Franchise Association operates as a franchisee-run marketing co-op, strategically designed to provide cost-effective advertising solutions across both single-store and multi-store markets, leveraging collective resources for greater impact. Adding to this comprehensive suite of services, a full-time graphic artist is on staff at headquarters, readily available to assist Cbd American Shaman franchise owners with the creation of compelling promotional and marketing materials, ensuring brand consistency and professional representation.

Prospective investors in a Cbd American Shaman franchise will find that the company provides financial performance representations, or FPRs, within its Franchise Disclosure Document, specifically under Item 19. These disclosures offer valuable insights into the potential revenue generation of a franchise unit. According to the available data, the average annual revenue for a Cbd American Shaman franchise unit is approximately $500,000, indicating a substantial level of sales activity across its network. Complementing this average, the median annual revenue is reported at $170,000, providing a more centered view of typical unit performance by mitigating the influence of extreme high or low performers. It is important to acknowledge that individual unit revenue can exhibit significant variability, with reported figures ranging from as low as $38,000 to an impressive high of $1,200,000. This wide spectrum underscores that while the potential for high revenue exists, actual performance is highly dependent on various factors including location, management, and local market dynamics. A promising projection for new franchisees is the expectation of reaching breakeven within 12 months of operation, suggesting a relatively quick path to financial stability for well-managed units. However, while these gross revenue figures are clearly outlined, specific profit margins or net profit figures are not explicitly disclosed in the available information. Some industry analysts note that the absence of net profit figures in Item 19, particularly when only gross revenue is provided, could implicitly suggest that profit margins might be tighter than what top-line revenue figures alone might indicate, as franchisors typically opt to withhold such data if it is not particularly attractive. This observation highlights the importance of thorough financial analysis and direct inquiry into profitability metrics when considering a Cbd American Shaman franchise. Furthermore, one specific source within the broader research explicitly stated "N/A Average Gross Revenue" and indicated that "specific revenue data is not currently available for detailed financial performance analysis" in one section, despite other sections providing the aforementioned revenue data, which further emphasizes the need for careful review of the most current and comprehensive FDD directly from the franchisor.

The growth trajectory of the Cbd American Shaman franchise has been marked by periods of significant and, at times, exponential expansion, establishing it as a pioneer in the CBD franchising space. By the close of 2017, the company had successfully established 25 stores across 8 states, demonstrating early market penetration. The formal launch of its franchise system began with the opening of its very first franchise unit on April 1, 2018, marking a pivotal moment in its development. This initial foray into franchising quickly gained momentum, with the network expanding to 127 franchised units by the end of 2018. The growth continued robustly into 2019, seeing the number of franchised units swell to 353, at which point projections aimed for an impressive total of over 500 stores by the end of that same year. According to 2020 Franchise Disclosure Document data, the Cbd American Shaman franchise maintained a strong presence with 352 franchised locations spread across 31 states within the USA, with a significant regional concentration evident in the South, accounting for 194 of these franchise locations. By February 2021, the total number of locations had reached 365, a figure reiterated in April 2021 reports which specified that approximately 44 of these were corporate-owned, with the remainder operated by franchisees. However, an analysis of 2021 data indicates a subsequent decline in franchised units, settling at 242. Other sources, though undated and often appearing in contexts aligned with a 2016 founding year, cite figures such as 169 US Franchises or 212 active units. Geographically, the brand has cultivated a strong and deliberate presence, strategically concentrating its footprint in the central and southern United States, demonstrating particular strength in key states such as Texas, Missouri, and Kansas. While official company materials allude to ambitious potential expansion "around the globe" and "across the U.S. and around the world," specific details regarding international locations are not extensively detailed in the provided information. The Cbd American Shaman franchise distinguishes itself through several compelling competitive advantages, including its pioneering use of nanotechnology, its esteemed US Hemp Authority certification, and its steadfast commitment to product quality, consistency, and superior bioavailability, further reinforced by its comprehensive franchisee support system.

The ideal Cbd American Shaman franchise owner is typically an individual who is deeply passionate about wellness and possesses a genuine commitment to customer service and community engagement. While the provided research does not explicitly outline a specific "ideal franchisee" profile, the nature of the business suggests a candidate who is driven, empathetic, and capable of navigating a nuanced retail environment focused on health and natural products. Prospective franchisees should demonstrate a strong understanding of effective business management principles, particularly in areas concerning expense control, including meticulous oversight of rent and utilities, strategic allocation of marketing and advertising budgets, and efficient management of personnel salaries. Given the dynamic and evolving nature of the CBD industry, an ideal franchisee must also be adaptable and willing to stay abreast of regulatory changes and market shifts. The financial prerequisites for entry are clear, with minimum liquid capital requirements stated as $20,000 or $88,100, and a recommended net worth falling between $100,000 and $250,000, ensuring candidates possess the necessary financial stability to launch and sustain operations. Regarding territory, the Cbd American Shaman franchise has established a formidable presence, particularly in the central and southern United States, with significant strength in states like Texas, Missouri, and Kansas. This concentration suggests that while these established markets offer proven demand, there may also be substantial opportunities for expansion into new states or underserved regions where the brand's 2020 footprint covered 31 states. The company's overarching vision for expansion, which mentions growth "around the globe" and "across the U.S. and around the world," hints at future potential for new territories, including international markets, for the right entrepreneurial spirit, though specific details for these broader expansions await further delineation directly from the franchisor.

Considering the rapid expansion of the CBD wellness industry and the distinct market position of the Cbd American Shaman franchise, this opportunity represents a significant prospect for discerning investors. The industry itself is poised for continued robust growth, fueled by increasing consumer interest in natural health solutions and a growing public awareness of CBD’s potential benefits. With projections anticipating the global CBD market to achieve substantial growth over the next decade and annual sales potentially reaching $20 billion by 2024, the underlying market dynamics are undeniably favorable. The Cbd American Shaman franchise stands out as a strong player within this vibrant sector, distinguished by its pioneering application of nanotechnology to enhance product efficacy, its prestigious US Hemp Authority certification ensuring unparalleled quality, and its diverse product line catering to a broad consumer base. The comprehensive training and ongoing support structure offered to franchisees further mitigates common entrepreneurial risks, providing a solid foundation for operational success. While discrepancies in reported financial figures, particularly concerning royalty rates and total investment ranges, necessitate direct and thorough clarification with the franchisor, the disclosed average annual revenue of approximately $500,000 and a median of $170,000, along with a projected breakeven within 12 months, present an attractive financial outlook. The brand’s established growth trajectory, even amidst market fluctuations, underscores its resilience and strategic advantages. For investors seeking to capitalize on a burgeoning industry with a reputable and innovative brand, the Cbd American Shaman franchise offers a compelling and well-supported pathway to ownership. Explore the complete Cbd American Shaman franchise profile on PeerSense to access the full suite of independent franchise intelligence data.

Key Highlights

Data Insights

Key performance metrics for CBD American Shaman based on SBA lending data

Investment Tier

Significant investment

$167,000 – $840,000 total

Payment Estimator

Loan Amount$134K
Interest Rate9.5%
Term (Years)10 yr

Estimated Monthly Payment

$1,729

Principal & Interest only

Locations

CBD American Shamanunit breakdown

Total Units
N/A
Franchisee Owned
System Owned
Closed

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CBD American Shaman