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GIONINO's PIZZERIA

GIONINO's PIZZERIA

Franchising since 2021 · 14 locations

The total investment to open a GIONINO's PIZZERIA franchise ranges from $65,000 - $127,500. The initial franchise fee is $65,900. Ongoing royalties are 4%. GIONINO's PIZZERIA currently operates 14 locations (14 franchised). The top SBA 7(a) lenders for GIONINO's PIZZERIA are The Huntington National Bank, Civista Bank and JPMorgan Chase Bank. PeerSense FPI health score: 20/100.

Investment

$65,000 - $127,500

Franchise Fee

$65,900

Total Units

14

14 franchised

FPI Score
Medium
20

Proprietary PeerSense metric

Limited
Capital Partners
7lenders available

Active capital sources verified for GIONINO's PIZZERIA financing

SBA

7(a) Eligible

21d

Avg Funding

P+2.25%

Best Rate

No retainers · Referral fee at closing

FPI Score Breakdown

Growing (10-24 loans)

Medium Confidence
20out of 100
Limited

SBA Lending Performance

SBA Default Rate

12.5%

2 of 16 loans charged off

SBA Loans

16

Total Volume

$1.6M

Active Lenders

7

States

1

Top SBA Lenders for GIONINO's PIZZERIA

What is the GIONINO's PIZZERIA franchise?

Should you invest $65,000 to $127,500 in a regional pizza brand with deep roots in Northeast Ohio, or does the limited footprint and absent financial disclosures signal too much uncertainty for serious capital deployment? That is the exact question this analysis is designed to answer. GIONINO's PIZZERIA traces its origin story to July 1989, when brothers Sam and Chuck Owen took over an existing pizza shop by the same name in Tallmadge, Ohio. Rather than simply inherit a concept, the Owens completely replaced all recipes and reimagined the entire business model, transforming what was once a neighborhood carryout into a franchise operation with a distinctive identity built around hand-tossed pizza, Italiano Fried Chicken, Buckeye Wings, and a regional comfort-food menu that resonates deeply with Ohio consumers. The original Tallmadge location became a community gathering point, attracting family and loyal local customers who became the brand's earliest advocates and built its word-of-mouth foundation. From those humble beginnings, GIONINO's PIZZERIA has grown to encompass over 60 locations throughout Ohio, with some sources from the official website citing over 55 franchised units, compared to just 25 franchises recorded in 2013, a trajectory that represents more than a doubling of the network in roughly a decade. Current database records show 9 franchised units and 5 total documented units in the current FDD cycle, which may reflect reporting methodology differences rather than the full operational count. Headquartered in Canal Fulton, Ohio, the brand occupies a firmly regional niche within the $21.9 billion U.S. pizza market, competing not through national advertising dominance but through community familiarity, distinctive menu items, and the growing appetite for authentic, locally rooted alternatives to national chains. For franchise investors evaluating GIONINO's PIZZERIA, the core investment thesis rests on a low-cost entry into a high-demand food category with a brand that carries genuine consumer loyalty in its home state. This analysis is independent research, not marketing copy.

The pizza industry represents one of the most resilient and structurally attractive segments within food service, which is why it commands sustained franchise investor attention cycle after cycle. The U.S. pizza market alone was valued at approximately $21.9 billion in 2024, with projections pointing to $32.7 billion by 2034, representing a compound annual growth rate that outpaces broader consumer spending. Globally, the pizza foodservice market is forecast to reach $585.0 billion by 2033 from $320.0 billion in 2026, growing at a 9% CAGR, while a parallel projection estimates global pizza foodservice growing from $158.93 billion in 2026 to $257.17 billion by 2031 at a 10.10% CAGR. Global pizza sales have already demonstrated this momentum with a 46% surge from approximately $160 billion in 2020 to an estimated $233.26 billion in 2023, a remarkable acceleration driven by pandemic-era delivery normalization and sustained post-pandemic demand. Within the broader limited-service restaurants category where GIONINO's PIZZERIA competes, the global market is projected to expand from $1,281.4 million in 2025 to $2,087.3 million by 2035 at a 5.0% CAGR, reflecting durable structural demand. Several consumer trends create powerful tailwinds specifically for a brand like GIONINO's PIZZERIA. Takeout is forecast to hold the largest segment share at approximately 47.2% of pizza foodservice in 2026, directly aligning with the brand's carryout-and-delivery-focused operating model. Delivery-only formats are growing at the fastest projected rate of approximately 9.1% CAGR through 2033, suggesting the operational formats most closely associated with GIONINO's PIZZERIA are the industry's highest-growth vectors. Chained outlets are expected to account for roughly 70.2% of pizza foodservice revenue share in 2026, which means a structured franchise system with time-tested recipes and replicable operations carries structural advantages over independent operators. Consumer demand for customization, premium ingredients, and regional authenticity further differentiates brands with genuine food identity from commoditized national players, a distinction that has historically worked in GIONINO's PIZZERIA's favor within Ohio markets.

The GIONINO's PIZZERIA franchise investment begins with a franchise fee of $65,900, a figure that sits near the upper boundary of the typical Quick-Service Restaurant initial franchise fee range, which spans from $6,250 to $90,000 across the broader industry in 2025. At $65,900, the GIONINO's PIZZERIA franchise fee represents approximately 10% to 20% of the total initial investment range, consistent with how franchise fees are generally structured as a percentage of total capital deployment. The total initial investment range runs from $65,000 at the low end to $127,500 at the high end, placing GIONINO's PIZZERIA firmly in the accessible tier of pizza franchise investments when benchmarked against the industry average cost to open a pizza franchise, which typically spans from $200,000 to $600,000 with premium brands and larger formats exceeding $1 million. This compressed investment range is a meaningful differentiator. For context, the minimum net worth requirements for pizza franchises generally fall between $250,000 and $1.5 million across the sector, and the liquid capital inquiry form used by GIONINO's PIZZERIA brackets prospective franchisees into tiers starting at $75,000 to $150,000, with upper tiers reaching $200,000 and above. The total investment spread of $65,000 to $127,500 suggests the model skews toward conversion opportunities, smaller-footprint carryout and delivery units, or lower-cost market entry formats rather than large dine-in buildouts, which is consistent with the brand's operational history in Ohio's suburban and smaller-market communities. Most pizza franchisors in the QSR space charge royalty fees in the range of 5% to 6% of gross sales and advertising contributions of approximately 5% of gross sales, providing a useful cost-of-ownership benchmark for modeling GIONINO's PIZZERIA unit economics even where specific rates are not disclosed in publicly available materials. Franchisees considering financing should evaluate SBA loan programs, which are widely used across the limited-service restaurant franchise sector and can facilitate access to capital at the investment levels GIONINO's PIZZERIA requires.

The GIONINO's PIZZERIA operating model is structured around take-out, delivery, and dine-in formats, giving prospective franchisees flexibility in how they configure their units relative to available real estate and local market characteristics. The brand's menu extends beyond pizza to include subs, chicken, wings, potato wedges locally known as JoJos, and specialty items like the Italiano Fried Chicken that has become a signature differentiator for the brand. A new carryout and delivery-focused unit, such as the Kettering location that opened in 2021, is expected to employ approximately 20 people, indicating a lean labor model suited to the brand's smaller-format operational structure. Training for new franchisee operators and their staff involves a minimum of six weeks spent at an existing GIONINO's PIZZERIA location learning what the company describes as the "Gionino's way," a hands-on immersion approach designed to ensure recipe fidelity, service consistency, and operational standards are embedded before a new location opens. This six-week minimum reflects the brand's philosophy that its time-tested recipes and methodologies reduce the inherent risk of launching a new food service business, particularly for operators without prior restaurant industry experience. The franchisor positions its system as accessible to hard-working owner-operators who may not have extensive food service backgrounds, provided they possess the drive to execute consistently. The company's emphasis on the owner-operator model rather than passive investor ownership is reinforced by the nature of the expansion stories documented across the brand's growth markets, where franchisees like Tony Clark in Dayton and Lawrence Halpin and Dan Shackelford in the Columbus area are actively hands-on in their expansion decisions, personally investigating sites and managing local growth strategies. Territory structures in active expansion markets appear to favor multi-unit commitments, with Dayton-area operators targeting third and fourth locations simultaneously while still operating their first two units.

Item 19 financial performance data is not disclosed in the current Franchise Disclosure Document for GIONINO's PIZZERIA, which means the FDD does not provide average unit revenue, median revenue, or systemwide profit margin figures that prospective franchisees can use for direct unit-level financial modeling. This is a material consideration in any due diligence process, as Item 19 disclosure is the single most important financial transparency signal available within the FDD framework, and its absence requires investors to triangulate performance from external data sources. GIONINO's PIZZERIA Inc. as a corporate entity carries an estimated annual revenue of approximately $5 million with roughly 28 employees, while broader estimates place annual revenues in the $1 million to $10 million range. These corporate-level figures do not directly reveal franchisee unit economics, but they provide context for the scale of the business and the size of the support organization behind the franchise system. The brand's network growth from 25 franchised locations in 2013 to over 55 to 60 locations in the current period demonstrates sustained franchisee demand for new units, which is a behavioral signal that existing operators are generating sufficient returns to attract new entrants. The broader pizza franchise industry context provides a useful modeling framework: pizza franchises in the QSR and fast-casual segment typically generate average annual revenues in the range of $500,000 to over $1 million per unit depending on format, with EBITDA margins for well-run limited-service restaurants generally ranging from 10% to 20% of revenue after royalties, labor, food costs, and occupancy. At the GIONINO's PIZZERIA investment range of $65,000 to $127,500, a modestly performing unit generating $600,000 to $800,000 in annual revenue at standard industry margins would suggest a payback period potentially competitive with much larger investment-required concepts. Investors should request and independently audit franchisee-provided financials and solicit direct conversations with existing GIONINO's PIZZERIA operators in Dayton, Columbus, and the Northeast Ohio markets to construct a realistic earnings picture before signing any franchise agreement.

GIONINO's PIZZERIA has demonstrated measurable and accelerating growth within its core Ohio market, expanding from 25 franchised locations as of 2013 to over 60 operational units across the state, representing a net addition of more than 35 locations over approximately a decade. The brand's Columbus area expansion is emblematic of its growth strategy, with the Pickerington location opening in 2018 and a Westerville location planned for July 2021, with further Columbus-area units under active consideration by the Halpin and Shackelford franchise group. In the Dayton market, Tony Clark and his franchise group opened their first Miami Valley location in Dayton in 2019 and a second in Kettering in 2021, with third and fourth site investigations already underway as of March 2021, a pace of expansion that reflects high franchisee confidence in the brand's unit economics within the Ohio market. GIONINO's PIZZERIA has stated an explicit ambition to expand beyond Ohio and across the United States, positioning the current Ohio-centric footprint as the foundation for a broader national franchise buildout. The brand's competitive moat within Ohio is built on consumer familiarity with its specific combination of hand-tossed pizza, Italiano Fried Chicken, Buckeye Wings, JoJos, and House Italian Dressing and Marinade, a product mix that generates strong regional loyalty and repeat visit behavior. Customer reviews reflect genuine brand affinity, with consumers describing the pepperoni pizza as "phenomenal" and the meatball sub as "fantastic," while long-term customers express excitement and emotional attachment when new locations open in their communities. The brand's alignment with takeout and delivery formats positions it favorably against industry-level data showing takeout commanding approximately 47.2% market share in 2026 and delivery-only models growing at a projected 9.1% CAGR, structural tailwinds that reward exactly the operational model GIONINO's PIZZERIA has built over three decades. The award-winning designation applied to its pizza and the introduction of distinctive menu innovations like the Mac and Cheese Pizza demonstrate ongoing menu development activity consistent with a brand investing in its long-term relevance.

The ideal GIONINO's PIZZERIA franchise candidate is characterized by the brand itself as a hard-working owner-operator with the drive to succeed, rather than a passive investor seeking an absentee management model. No prior food service experience is explicitly required given the brand's six-week immersive training model, though operational discipline, community engagement, and local market knowledge appear to be common traits among the brand's most active and growth-oriented franchisees. Multi-unit ownership is not merely permitted but actively encouraged, as evidenced by the Dayton franchise group simultaneously planning third and fourth locations while operating their first two, and the Columbus group planning additional locations beyond their first two units. Available territory is concentrated primarily within Ohio, with active development occurring in Columbus metro, the Dayton region, and broader Northeast Ohio, while the brand's stated national expansion ambitions suggest that first-mover opportunities in adjacent Midwest states and beyond may emerge for qualified multi-unit candidates in the near term. Markets with strong community identity, suburban family demographics, and limited penetration by premium pizza concepts historically perform well for regional brands with GIONINO's PIZZERIA's product positioning and price point. The franchise agreement structure and term length details are reviewed within the full FDD package provided to qualified candidates upon execution of a non-disclosure agreement, a standard industry process. Transfer and resale provisions are similarly outlined within the FDD, and franchisees are advised to engage independent legal counsel familiar with franchise agreements when reviewing these terms prior to signing.

GIONINO's PIZZERIA franchise investment presents a distinctive opportunity within the pizza category: a sub-$130,000 total investment entry point into a segment of the food service industry where average pizza franchise investments typically begin at $200,000 and frequently exceed $600,000. The brand's 35-plus-year operating history in Ohio, its documented growth from 25 to over 60 locations across approximately one decade, and the demonstrable expansion enthusiasm of multi-unit franchisees in Columbus and Dayton collectively form a compelling case for structured due diligence, even absent Item 19 financial performance disclosure. The FPI score of 20, classified as Limited, signals that additional independent research and direct franchisee interviews are essential steps before capital commitment, and that this brand is appropriate for investors who understand how to evaluate early-to-mid stage franchise systems rather than those who require the financial transparency benchmarks associated with large established chains. The pizza foodservice market, growing at a 9% to 10% global CAGR toward a projected $585 billion industry by 2033, provides a category-level demand floor that supports new unit investment across the competitive landscape. PeerSense provides exclusive due diligence data including SBA lending history, FPI score analysis, location maps with Google ratings, FDD financial data, and side-by-side comparison tools that allow investors to benchmark GIONINO's PIZZERIA against comparable limited-service restaurant franchises across investment size, unit count growth rate, royalty structure, and financial disclosure quality. For any investor evaluating the GIONINO's PIZZERIA franchise cost and weighing this opportunity against alternative pizza franchise investments in similar capital ranges, independent data is not optional, it is the foundation of sound decision-making. Explore the complete GIONINO's PIZZERIA franchise profile on PeerSense to access the full suite of independent franchise intelligence data.

FPI Score

20/100

SBA Default Rate

12.5%

Active Lenders

7

Key Highlights

Data Insights

Key performance metrics for GIONINO's PIZZERIA based on SBA lending data

SBA Default Rate

12.5%

2 of 16 loans charged off

SBA Loan Volume

16 loans

Across 7 lenders

Lender Diversity

7 lenders

Avg 2.3 loans per lender

Investment Tier

Low-cost entry

$65,000 – $127,500 total

GIONINO's PIZZERIA — Deep SBA Data

Brand-specific metrics derived directly from SBA 7(a) approval records — peak lending year, leading state, average loan size, and lender concentration. PeerSense computes these per brand so capital advisors and prospective franchisees can benchmark this opportunity against the rest of the franchise universe.

Peak SBA Year

1998

4 approvals — best year on record for GIONINO's PIZZERIA.

Top SBA State

Ohio

16 SBA-financed GIONINO's PIZZERIA locations — the densest operator footprint.

Average Loan Size

$100K

Median $100K — use as a sizing anchor when modeling your own $GIONINO's PIZZERIA unit.

Lender Concentration

75%

Concentrated

Share of GIONINO's PIZZERIA approvals captured by the top 3 SBA lenders.

GIONINO's PIZZERIA's SBA lending pipeline peaked in 1998 (4 approvals). Operator density is highest in Ohio with 16 SBA-financed locations. Average funded ticket sits at $100K, with the median at $100K. Lender mix is concentrated: the top three SBA lenders account for 75% of approvals — credit decisions concentrate with a small group of incumbents.

Payment Estimator

Loan Amount$52K
Interest Rate9.5%
Term (Years)10 yr

Estimated Monthly Payment

$673

Principal & Interest only

Locations

GIONINO's PIZZERIAunit breakdown

Total Units
N/A
Franchisee Owned
System Owned
Closed

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