Baskin-Robbins vs Jimmy John's
Baskin-Robbins vs Jimmy John's: Baskin-Robbins costs $307K to $623K to open; Jimmy John's costs $25K to $366K. Baskin-Robbins has 976 units, Jimmy John's has 2,689. SBA loan history: Baskin-Robbins = 775 loans (10.7% default); Jimmy John's = 1,071 loans (4.3% default). The franchise with more SBA funded units, a lower SBA default rate, and a lower royalty load is the safer financing bet; see the comparison below.
Baskin-Robbins vs Jimmy John's: Capital, Scale & Lending Analysis
Analysis based on FDD filings and SBA 7(a) loan level data. Each pairing reflects a unique combination of capital intensity, system scale, and financing path.
Capital Intensity
Jimmy John's requires the lower minimum capital commitment ($25K vs $307K for Baskin-Robbins), a 1130% spread. Initial franchise fees come in at $25K for Baskin-Robbins versus $35K for Jimmy John's, Baskin-Robbins has the lower entry fee. Ongoing royalty load is 5.9% for Baskin-Robbins and 6% for Jimmy John's, giving Baskin-Robbins the lighter per-unit drag on operating income.
System Scale & Tenure
On scale, Jimmy John's operates 2,689 units to Baskin-Robbins's 976, roughly 3× the system size. Baskin-Robbins has been operating 81 years (founded 1945) versus 43 for Jimmy John's (founded 1983), a 38-year tenure gap that affects unit-economics maturity and FDD revision history.
SBA Lending Profile
Jimmy John's has the deeper SBA lending track record, with 1,071 7(a) approvals compared with 775 for Baskin-Robbins. Baskin-Robbins's peak SBA year was 2003 (41 loans); Jimmy John's's peak was 2015 (127 loans). Jimmy John's's more recent peak generally indicates fresher lender appetite. Baskin-Robbins has the most SBA funded units in CA, with 227. Jimmy John's leads in IL, with 92. Borrowers should pick the brand whose strongest SBA state matches their own state for warmer lender introductions. Average SBA loan size on funded Baskin-Robbins deals is $196K vs $433K for Jimmy John's, useful as a sizing anchor when modeling your own unit.
Risk Signal
SBA default rates are 10.7% for Baskin-Robbins and 4.3% for Jimmy John's, Jimmy John's has the cleaner SBA loss record by 6.4 points. PeerSense FPI scores come in at 64 (Moderate) for Baskin-Robbins and 58 (Moderate) for Jimmy John's, giving Baskin-Robbins the stronger composite signal across SBA performance, lender appetite, and operational consistency.
Health & Performance
FPI Score | 64/100 | 58/100 |
Health Tier | Moderate | Moderate |
Confidence | N/A | N/A |
Lending Trend | Declining | Declining |
SBA Lending
SBA Loans | 775 | 1,071 |
SBA Volume | – | – |
Default Rate | 10.7% | 4.3% |
Peer Tier | major | major |
Investment & Costs
Total Investment | $307K to $623K | $25K to $366K |
Franchise Fee | $25K | $35K |
Royalty Rate | 5.9% | 6% |
Ad Fund | 5% | 4.5% |
Liquid Capital | $100K | N/A |
Net Worth Required | $300K | $1.0M |
Financial Performance (Item 19)
Item 19 Status | Disclosed | Disclosed |
System Size & Operations
Total Units | 976 | 2,689 |
Franchised Units | 976 | 2,647 |
Company Owned | – | 42 |
Term Length | 20 yrs | 10 yrs |
Brand Information
Year Founded | 1945 | 1983 |
Franchising Since | 1948 | 2017 |
Years Franchising | 78 yrs | 9 yrs |
Headquarters | Canton, MA | Atlanta, GA |
Category | Limited-Service Restaurants | Limited-Service Restaurants |
Website | ||
FDD Year | 2025 | 2025 |
Which Is Better, Baskin-Robbins or Jimmy John's?
Lower upfront capital required
Jimmy John's
Baskin-Robbins: $307K starting · Jimmy John's: $25K starting
More SBA lender confidence
Jimmy John's
Baskin-Robbins: 775 SBA loans · Jimmy John's: 1,071 SBA loans
Lower SBA default rate
Jimmy John's
Baskin-Robbins: 10.7% · Jimmy John's: 4.3%
Larger system & brand presence
Jimmy John's
Baskin-Robbins: 976 units · Jimmy John's: 2,689 units
Lower ongoing royalty load
Baskin-Robbins
Baskin-Robbins: 5.9% · Jimmy John's: 6%
More lender financing options
Jimmy John's
Baskin-Robbins: 226 unique lenders · Jimmy John's: 232 unique lenders
Decision matrix uses publicly disclosed FDD and SBA loan data. Not a recommendation. Your best franchise depends on capital, market, operating capacity, and risk tolerance.
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Baskin-Robbins vs Jimmy John's: Franchise Funding Comparison
Comparing Baskin-Robbins and Jimmy John's is about more than brand preference. It's about which franchise fits your financial profile and funding strategy. Investment ranges from $25K to $623K.
Baskin-Robbins has 775 SBA loans on record and Jimmy John's has 1,071. Those totals are cumulative history rather than a measure of current appetite. Recent lending activity is trending down for at least one of these brands, so current lender appetite has to be checked deal by deal rather than assumed from the totals.
SBA 7(a) loans are the most common franchise funding vehicle, offering up to $5M with as little as 10% down. PeerSense connects franchise buyers with the specific lenders who have approved loans for these brands, not generic referrals, but lenders with actual franchise lending track records.
Data sourced from SBA loan records, Franchise Disclosure Documents, and public filings. Updated regularly. Not financial advice, consult with a lending professional before making investment decisions.
Baskin-Robbins vs Jimmy John's, Frequently Asked Questions
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Page Review
Reviewed by Edward L. Freeman, Founder and Managing Director, PeerSense
- PeerSense is a capital advisory firm that places commercial financing with direct capital sources; the capital source sets final terms.
- Edward L. Freeman founded PeerSense in January 2020.
- He is a Registered Franchise Consultant with Business Alliance, Inc., a credential issued in March 2022, and worked as a franchise consultant there from March 2022 to May 2023.
- His recorded experience includes a $22 million SBA construction loan, with about $16 million funded on the deal.
- In the 12 months through September 30, 2026, PeerSense tracked 912 publicly announced financings with a disclosed size of $361.32 billion. PeerSense Capital Data Report · Methodology page
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