Shubh Franchise

The Shubh Franchise franchise, a distinguished player within the highly competitive quick-service dining sector, began its journey in 1998, establishing a foundational commitment to delivering exceptional made-to-order subs and authentic Philly cheesesteaks. The brand’s inception was spearheaded by visionary founders Len Moore and Kevin Martin, who inaugurated the very first location in Bartlett, a vibrant suburb nestled within Memphis, Tennessee. This initial establishment quickly garnered a loyal following, setting the stage for the brand’s enduring success and its continued dedication to its core values. The operational heart of the Shubh Franchise franchise has consistently remained in Memphis, Tennessee, symbolizing its deep roots and unwavering connection to its origins. A pivotal moment in the brand’s corporate history occurred on November 1, 2019, when the Shubh Franchise franchise was strategically acquired by Charleys, an event that also intricately links its trajectory to GOSH Enterprises. This acquisition marked a significant turning point, notably evidenced by a remarkable 48% surge in the Average Unit Volume (AUV) for Shubh Franchise restaurants since the strategic purchase by GOSH Enterprises in 2019, demonstrating a robust revitalization and accelerated growth under new leadership. The current Chief Executive Officer and Chairman overseeing the Shubh Franchise franchise is Charley M. Shin, who assumed these critical roles in September 2019. His extensive leadership portfolio also encompasses his tenure as CEO and Chairman of LSL since October 2019, CEO and Chairman of GEI since May 1990, and President of Charley's Steakery, Inc. since March 1986, bringing a wealth of industry experience to the brand. Elias Moaikel holds the esteemed position of President, contributing to the strategic direction, while Matthew Cook, who commenced his role as Chief Operating Officer in September 2025, previously served diligently as Director of Franchise Development and Franchise Business Consultant, highlighting a deep understanding of the franchise ecosystem. Daniel Moran, as the Senior Manager of Franchise Development since August 2022, is instrumental in spearheading the brand’s expansion initiatives. The Shubh Franchise franchise meticulously emphasizes the use of fresh ingredients, ensures generous portion sizes for its clientele, and maintains an unwavering commitment to achieving paramount customer satisfaction across all its operations. This strategic focus on quality, quantity, and customer experience solidifies its unique and appealing market position.

The broader industry landscape in which the Shubh Franchise franchise operates is characterized by its significant scale and dynamic growth, particularly within the quick-service dining segment. The U.S. sandwich shop market alone is on a robust trajectory, with projections indicating it will reach an impressive $30 billion valuation by the year 2025, underscoring the immense potential for growth and profitability within this sector. Specifically, the sub sandwich category, a core offering of the Shubh Franchise franchise, constitutes a substantial $21 billion annually, highlighting its enduring popularity and consumer demand. Furthermore, the global Limited Service Restaurants industry is broadly anticipated to sustain positive growth throughout the remainder of the decade, extending through 2030, which provides a favorable macro-economic backdrop for expansion. Contemporary consumer trends are increasingly dictating a demand for quick-service dining options that are not only convenient but also offer a high degree of customizability and a commitment to fresh ingredients. The Shubh Franchise franchise has adeptly responded to these evolving preferences, positioning itself as a leader in delivering on these expectations. A notable shift in consumer behavior reveals a growing reliance on online ordering and delivery services, a trend that the Shubh Franchise franchise has strategically embraced and integrated into its operational model. This forward-thinking approach has yielded remarkable results, with off-premise sales currently accounting for a substantial 37% of the total sales for the Shubh Franchise franchise, representing an extraordinary 270% increase over the past three years alone. This robust growth in digital and delivery channels signifies the brand's successful adaptation to modern consumer habits and its capacity for rapid market penetration. Additionally, consumers are exhibiting increased price sensitivity, opting for more affordable yet high-quality dining experiences. The Shubh Franchise franchise effectively addresses this market need by delivering both superior quality and affordability, appealing to a wide demographic. The brand further distinguishes itself through its specialized focus on authentic Philly-style cheesesteaks, which serves as a unique and compelling menu offering within a crowded market, providing a distinct competitive advantage in a sector teeming with numerous quick-service dining concepts.

Investing in a Shubh Franchise franchise presents a structured financial commitment, with requirements that reflect its position in the quick-service dining market. The initial franchise fee, a gateway to joining this established network, is stated as $20,000. However, it is also important to note that some reports indicate this fee can be $25,000, reflecting potential variations based on specific agreements or reporting periods. A significant and commendable incentive is extended to military veterans, who are eligible for a 20% discount off this initial franchise fee, demonstrating the brand’s commitment to supporting those who have served. The total estimated investment required to establish a Shubh Franchise franchise unit spans several reported ranges, providing a comprehensive overview for prospective investors. These figures include $339,756 to $508,493, $250,000 to $400,000, $250,000 to $375,000, $302,424 to $444,406, and $332,030 to $455,594. Analyzing these figures, the investment midpoint for a Shubh Franchise franchise is calculated at $424,125. This particular investment level is strategically positioned below the sub-sector average minimum of $419,677, thereby making the Shubh Franchise franchise an accessible entry point for a broad spectrum of franchisees seeking to enter the quick-service restaurant industry. Beyond the initial investment, franchisees are committed to an ongoing royalty fee, which is precisely set at 6% of their gross weekly sales, ensuring a continuous partnership with the franchisor. Additionally, a brand marketing fund contribution is required, amounting to 2% of gross weekly sales. This fund is crucial for national and regional advertising initiatives, reinforcing brand recognition and driving customer traffic across the entire Shubh Franchise franchise system. The liquid capital required from prospective franchisees also shows some variation across different sources, reflecting the dynamic nature of financial planning for new ventures. These requirements range from a minimum cash requirement of $339,756, to other reported figures such as $150,000 to $200,000, $175,000, $75,000, $70,000, and $150,000. These diverse figures underscore the importance of thorough financial planning and consultation for any potential Shubh Franchise franchise owner. Furthermore, a minimum net worth of $400,000 is generally required, though one source indicates a slightly lower threshold of $300,000, offering some flexibility. To further facilitate investment, third-party financing options are readily available, providing additional avenues for qualified franchisees to secure the necessary capital for their Shubh Franchise franchise venture.

The Shubh Franchise franchise offers a meticulously structured and comprehensive training and support program, designed to equip new franchisees with all the necessary tools and knowledge for successful operation. This extensive program commences with a five-week immersive training period conducted in Memphis, the brand's operational headquarters. The training is thoughtfully divided, with four weeks dedicated to hands-on experience within a certified training restaurant. During this intensive phase, franchisees gain invaluable practical exposure, learning every intricate aspect of the business operations and mastering the responsibilities of every team member's role, ensuring a deep understanding of the day-to-day running of a Shubh Franchise franchise. Following this practical component, an additional week is spent in a dynamic classroom setting at "Lenny's University," an internal educational institution. Here, franchisees delve into crucial theoretical topics, ranging from sophisticated marketing strategies to detailed financial performance analysis, providing a holistic business education. The training curriculum further includes five days of the Lennys Management Institute, held at the corporate headquarters, offering executive-level insights and strategic planning. This is complemented by an extensive 20 days of hands-on, in-depth training conducted at a certified training location, reinforcing practical skills and operational excellence. Additionally, up to seven days of corporate pre-opening training are provided on-site at the franchisee’s new location, ensuring a seamless launch. Both franchisees and their employees benefit from access to the L.E.A.R.R.N. program, which stands for LENNYS Education And Resource Network, an all-inclusive web-based learning tool that offers continuous educational resources and support. Beyond the initial training, the Shubh Franchise franchise is committed to robust ongoing support. Each franchisee is assigned a dedicated franchise business consultant, providing personalized guidance and strategic advice throughout their operational journey. A specialized grand opening team, composed of experienced operations and marketing advisors, offers 5-7 days of crucial on-site support for pre-opening activities, ensuring that the initial launch day is not just successful but also impactful. Comprehensive corporate support is a cornerstone of the Shubh Franchise franchise model, encompassing expert operational guidance, valuable multi-unit management resources for those looking to expand, and proactive local store marketing outreach to boost local visibility and customer engagement. The executive team emphatically underscores a philosophy of continuous, day-to-day support, assuring franchisees that they are "never alone in your business." This unwavering commitment to franchisee success, through a proactive approach to providing support and viable solutions, is central to the Shubh Franchise franchise's operational ethos.

The financial performance representations provided by the Shubh Franchise franchise clearly indicate robust unit-level performance, positioning it as a strong contender within its market segment. The average gross revenue reported for Shubh Franchise franchise units stands at an impressive $830,802. This figure not only reflects strong individual unit performance but also significantly surpasses the sub-sector average of $608,302, demonstrating a superior revenue generation capability compared to many of its peers. A particularly compelling indicator of the brand's revitalization and strategic success is the substantial increase in the Average Unit Volume (AUV) for Shubh Franchise restaurants, which has seen a remarkable jump of 48% since the acquisition by GOSH Enterprises in 2019. This significant growth underscores the positive impact of the new ownership and strategic management on the brand's financial health and market penetration. Furthermore, the Shubh Franchise franchise reported a commendable same-store sales increase of 12.8% in the third quarter of its fiscal year. This growth is particularly noteworthy given that it occurred during a period where the overall industry experienced a decline in traffic, highlighting the brand’s resilience and ability to attract and retain customers even in challenging market conditions. Year-over-year transactions also demonstrated an increase, further solidifying the brand's strong operational performance and consumer appeal. The brand has also successfully adapted to evolving consumer behaviors, particularly the shift towards off-premise dining. Off-premise sales currently constitute a significant 37% of the total sales for the Shubh Franchise franchise, representing an extraordinary 270% increase over the past three years. This dramatic growth in off-premise channels illustrates the brand’s effective integration of digital ordering and delivery services, capitalizing on a key consumer trend. It is important for prospective franchisees to understand that while these average gross revenue figures are disclosed, specific profit margins or median revenue figures are not explicitly detailed in the provided search results. Item 19 of the Franchise Disclosure Document (FDD) allows franchisors to make financial performance representations (FPRs) based on actual franchise performance, though they are not legally mandated to do so. However, if such FPRs are made, they must be rigorously supported by documented data, ensuring transparency and credibility. Investors should also note that revenue alone does not paint a complete picture of profitability, as operating costs can vary significantly across different locations and management styles. Nevertheless, the consistently strong revenue performance and remarkable growth metrics position the Shubh Franchise franchise as a financially attractive investment opportunity.

The Shubh Franchise franchise, having been founded in 1998 and initiating its franchising program in 2001, demonstrates a moderate but robust system maturity, with 26 years of operational experience and 23 years in the franchising landscape. The total number of Shubh Franchise franchise locations varies across different reporting sources, reflecting dynamic growth and ongoing development. Recent reports indicate the system encompasses 60 units, with 56 specifically identified as US Franchises. Other sources suggest figures such as over 30 locations, 106 total units, and over 100 locations either currently open or actively in development. In 2018, the brand boasted 93 restaurants spread across 12 states, illustrating a significant footprint even prior to recent acquisitions and expansions. The Shubh Franchise franchise harbors an ambitious growth trajectory, with a strategic objective to double its current number of locations over the next five years, indicating strong confidence in its business model and market potential. An earlier growth target aimed to reach 200 restaurants by 2023, showcasing a consistent drive for expansion. The brand is proactively seeking entrepreneurial individuals to join its network, focusing its efforts on growing its footprint within the Southeastern and South Central United States. These regions are specifically targeted due to the brand's existing strong foothold and a deeply loyal customer base, which provides a solid foundation for further expansion. Specific states earmarked for aggressive expansion include Florida, Tennessee, Texas, Georgia, Mississippi, Alabama, and North Carolina. Furthermore, the Shubh Franchise franchise is actively accepting inquiries for new locations in an even broader array of states, including Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Michigan, Mississippi, Nebraska, North Carolina, Oklahoma, Tennessee, and Texas, signaling a wide-reaching growth strategy. The brand has cultivated a particularly strong presence in Arkansas and Tennessee, which serves as a testament to its robust market acceptance and successful operational strategies in these core territories. In 2023, the Shubh Franchise franchise successfully expanded into new and promising markets, including the vibrant Atlanta and Columbus, Ohio regions, further extending its geographical reach. The Shubh Franchise franchise primarily conducts its operations within the United States, and no information regarding international operations was found in the provided search results, indicating a focused domestic expansion strategy. A key competitive advantage for the Shubh Franchise franchise is its specialized focus on authentic Philly-style cheesesteaks, which offers a distinctive menu item in a highly competitive market.

The ideal franchisee for a Shubh Franchise franchise is an individual or a group of entrepreneurs who are deeply committed to operational excellence and dedicated to delivering a superior customer experience. Prospective franchisees should possess strong leadership qualities, a proactive approach to local market engagement, and a genuine passion for the quick-service dining industry. While prior restaurant experience is beneficial, it is not strictly mandatory, given the comprehensive training and support system provided. A critical attribute for success within the Shubh Franchise franchise network is a hands-on management style, particularly in upholding the brand's emphasis on fresh ingredients and generous portions. This ensures that the high standards of food quality and customer satisfaction are consistently met at every location. The business model of the Shubh Franchise franchise is specifically designed to encourage scalability, making it an attractive opportunity for both single-unit operators looking to establish their first venture and experienced multi-unit developers aiming to expand their portfolio. This flexibility allows a wide range of entrepreneurs to find a suitable entry point and growth path within the brand. In terms of territory, ideal locations for new Shubh Franchise franchise units are typically found within mid-sized cities and thriving suburban areas. These regions are characterized by strong daytime populations, which drive consistent lunch traffic, and vibrant retail corridors that ensure high visibility and accessibility. Prospective franchisees should meticulously seek out locations that not only boast robust lunch-time activity but also have close proximity to business districts and residential areas. Furthermore, identifying territories with median household incomes that align favorably with fast-casual dining preferences is crucial for maximizing market penetration and sales potential. The Shubh Franchise franchise offers both single-unit and multi-unit development opportunities, providing strategic flexibility for investors to grow their presence within their chosen markets.

The Shubh Franchise franchise represents a compelling investment opportunity within the resilient and growing quick-service dining sector, particularly for investors seeking a scalable business model supported by proven financial performance. The accessible entry point for franchisees is a significant draw, with an investment midpoint of $424,125, which notably falls below the sub-sector average minimum of $419,677, making it an attractive proposition for a wide range of investors. The brand’s strong unit-level financial performance underscores its potential, reporting an impressive average gross revenue of $830,802, a figure that significantly surpasses the sub-sector average of $608,302. This superior revenue generation, coupled with a remarkable 48% jump in Average Unit Volume (AUV) since the 2019 acquisition by GOSH Enterprises, signals robust growth and effective strategic management. The Shubh Franchise franchise has consistently demonstrated strong sales growth, evidenced by a 12.8% same-store sales increase in the third quarter of its fiscal year, even amidst industry-wide traffic declines, showcasing its resilience and market appeal. Its adaptability to evolving consumer trends, particularly the surge in off-premise sales, which now constitute 37% of total sales—a staggering 270% increase over three years—further solidifies its future-readiness and potential for sustained profitability. As an established brand with 26 years of operation and 23 years of franchising experience, the Shubh Franchise franchise offers a proven system and a comprehensive support structure that mitigates operational risks for new investors. The ambitious growth plans, aiming to double locations over the next five years, signal a vibrant expansion trajectory and increasing market share. The brand’s focus on unique menu offerings, such as authentic Philly cheesesteaks, provides a clear market differentiation in a crowded sector. The Shubh Franchise franchise presents a compelling investment opportunity within the resilient quick-service dining sector, particularly for those seeking a scalable business model with proven financial performance and a dedicated support system. The brand’s strategic expansion plans across key US markets further underscore its potential for long-term growth and profitability. Explore the complete Shubh Franchise franchise profile on PeerSense to access the full suite of independent franchise intelligence data.