Sam the Concrete Man
The total investment to open a Sam the Concrete Man franchise ranges from $100,000 to $150,000. The initial franchise fee is $67,000. Ongoing royalties are 4.5% plus a 1% advertising fee.
What is the Sam the Concrete Man franchise?
Sam The Concrete Man is a franchise business serving residential and commercial concrete customers. The concrete services field supports both home and commercial infrastructure, but local providers often vary in professionalism and service quality. The company addresses that gap with a standardized approach to concrete work. Sam Wilkins founded the business in Colorado in 1989. Todd Stewart acquired it in 2007 and expanded the operation by adding technology, improving customer service procedures, and building on Wilkins' original business. Stewart is now President, Co Chairman, and CEO. Under his leadership, the company added a 24/7 contact center, on site estimating software, and a commitment to guaranteed craftsmanship. The company is headquartered in Denver, Colorado, and operates through its parent company, SamCo LLC. In August and September 2024, the system had 102 locations in 33 states across the United States and in two Canadian provinces. That footprint made Sam The Concrete Man one of the largest business to consumer concrete companies in North America. This overview presents the franchise opportunity as an independent PeerSense analysis rather than promotional material. PeerSense is a commercial capital advisory firm that introduces franchise buyers to SBA and conventional lenders. It is not a lender.
The concrete services industry includes residential and commercial contractors that install poured concrete foundations and structures. Demand comes from new construction, renovation, repair, and replacement work. Aging housing across North America creates ongoing needs for driveway, patio, and foundation repairs. Commercial development, including retail and industrial projects, requires new concrete structures. Homeowners also continue to invest in outdoor living areas such as concrete patios, walkways, and decorative finishes. Infrastructure maintenance and expansion, including work supported by government initiatives, can produce commercial and municipal contracts. These projects are generally larger purchases than many discretionary consumer services, and demand can be less exposed to short term spending changes. Local markets are usually fragmented, with many independent contractors operating at different levels of reliability and professionalism. A branded provider can compete by offering consistent quality, organized project management, and a more structured customer experience. Population growth, urbanization, and continued investment in residential and commercial real estate also support demand for concrete services. Specific total addressable market figures for this niche are often included within broader construction categories rather than reported separately.
The initial franchise fee is $67,000. Some sources report a fee of $64,000, but detailed breakdowns consistently present the $67,000 amount. The estimated initial investment ranges from $92,149 to $145,393. Other reported ranges are $91,149 to $145,993, $92,000 to $146,000, $92,750 to $150,865, and $87,250 to $140,265. Differences may reflect local market conditions, equipment requirements, and initial marketing spending. Equipment is typically estimated at $1,000 to $3,000. Vehicle signage is estimated at $500 to $3,000, while computer hardware and software range from $500 to $2,000. The startup budget also includes an initial call center and technology fee of $4,100, along with initial marketing expenses of $5,000 to $10,000. Prospective franchisees generally need at least $40,000 in liquid capital. Other sources cite requirements as low as $20,000 or $35,000, so buyers should confirm the applicable standard when reviewing the franchise documents. The minimum net worth requirement is $50,000. Ongoing fees include a royalty of 6% of gross sales and a national brand fund advertising fee of 2% of gross sales. Franchisees also pay an additional $1,000 per seasonal week. These costs create a defined initial and continuing financial obligation for the owner.
The business operates through mobile project teams rather than a fixed retail location. Franchisees manage residential and commercial jobs from the first customer consultation through on site estimating, project execution, and quality assurance. Teams travel to different job sites, so scheduling, logistics, and labor management are central parts of the operation. The source does not specify a required staffing level, but concrete projects require trained workers who can handle different types and sizes of jobs. A 24/7 contact center handles initial inquiries and scheduling, allowing the franchise owner to concentrate on sales and project management instead of answering calls at all hours. Proprietary on site estimating software supports faster and more consistent quotes at the customer's location. Initial training expenses range from $1,450 to $1,565. The training covers operational, sales, and technical knowledge for new owners. Corporate support includes Ronnie Musick, Vice President of Franchise Development, Ashley Dumler and Lewis Burch, Franchise Directors, John Dame, Director of Operations, and Adam Seyller, who oversees Digital Marketing. Support also includes field consultants, technology platform management, and national marketing programs. Franchisees receive defined territories intended to provide exclusivity and reduce internal competition. Specific multi unit requirements are not stated. The operating model is suited to an owner operator who participates in sales, management, and project oversight, although the corporate systems may allow an owner to take on a more managerial role over time.
Average cost of goods sold was $707,607, compared with a median of $662,718. Average advertising expense was $17,139, with a median of $33,317. Average royalties at 6% were $61,006, with a median of $62,146. Average brand fund contributions at 2% were $20,335, with a median of $20,715. Average fuel costs were $4,492, with a median of $7,162. Average general liability insurance was $3,001, with a median of $3,266. Average call center and supporting services costs were $12,300. These figures describe reported system performance and should be reviewed with the full franchise disclosure documents before making an investment decision.
Sam The Concrete Man began franchising in 2013 and expanded across North America. The system had seven total franchises at the beginning of 2020. By the beginning of 2021, it had grown to 22 franchises across 17 markets. By the beginning of 2022, the network had reached 56 franchise locations open and in development across 34 markets in the United States. The company added 34 new franchises during 2021. As of December 2023, the network had more than 70 locations. By August and September 2024, it had expanded to 102 locations in 33 states and two Canadian provinces, Vancouver and Toronto. That milestone placed the company among the largest business to consumer concrete companies in North America. The system also passed 50 franchise locations for the first time in 2021. In February 2022, the company stated a goal of reaching 100 locations by 2023, a target it was on track to surpass by the end of that period.
Loan Activity Score
73/100
SBA Default Rate
6.0%
Active Lenders
3
According to its Franchise Disclosure Document or public business records, Sam the Concrete Man has 93 locations, all owned by franchisees. Public SBA loan records show 3 lenders made 100 loans to franchisees of Sam the Concrete Man. PeerSense calculates Sam the Concrete Man's score as 73 out of 100, using public SBA loan performance and recent lending activity. Cost figures are based on the 2025 Franchise Disclosure Document. To correct a figure, email the current FDD and the differing item numbers to info@peersense.com, and this page will be updated.
Franchising since 1989 · 93 locations
$100,000 to $150,000
$67,000
93
93 franchised
Proprietary PeerSense metric
StrongDistinct lenders in public SBA records for Sam the Concrete Man
100
Total SBA loans
$144K
Average loan size
Source: public SBA 7(a) and 504 loan records through December 31, 2025
Referral fee at closing
SBA Lending Activity for Sam the Concrete Man
Loan Activity Score Breakdown
Major Brand (100+ loans)
Are lenders increasingly or decreasingly funding this brand? Growing trends score highest.
Blended default rate (recent + all time) compared to NAICS sector peers.
Quality lenders actively backing this brand, with penalty for lender pullback.
FDD availability, Item 19 disclosure, and overall data completeness.
Geographic spread of SBA funded locations across states.
SBA Lending Performance
SBA Default Rate
6.0%
vs 7.0% peer avg
SBA Loans
100
Total Volume
$14.4M
Active Lenders
3
1 selective
States
32
vs. SBA Sector Average
SBA loan default rate vs. all franchises in the same NAICS sector, not limited to direct competitors
Key Highlights
Franchise Financing Resources
Data Insights
Key performance metrics for Sam the Concrete Man based on SBA lending data
SBA Default Rate
6.0%
1.0% below peer avg
SBA Loan Volume
100 loans
Across 3 lenders
Lender Diversity
3 lenders
Avg 33.3 loans per lender
Investment Tier
Mid range investment
$100,000 to $150,000 total
Sam the Concrete Man: Deep SBA Data
Brand specific metrics derived directly from SBA 7(a) approval records: peak lending year, leading state, average loan size, and lender concentration. PeerSense computes these per brand so capital advisors and prospective franchisees can benchmark this opportunity against the rest of the franchise universe.
Peak SBA Year
2025
26 approvals. The best year on record for Sam the Concrete Man.
Top SBA State
Texas
19 SBA financed Sam the Concrete Man locations, the densest operator footprint.
Average Loan Size
$144K
Median $150K. Use as a sizing anchor when modeling your own Sam the Concrete Man unit.
Lender Concentration
100%
Concentrated
Share of Sam the Concrete Man approvals captured by the top 3 SBA lenders.
Sam the Concrete Man's SBA lending pipeline peaked in 2025 (26 approvals). The last five fiscal years account for 94% of cumulative volume ($14M approved). Operator density is highest in Texas with 19 SBA financed locations. Average funded ticket sits at $144K, with the median at $150K. Lender mix is concentrated: the top three SBA lenders account for 100% of approvals. Credit decisions concentrate with a small group of incumbents.
Payment Estimator
Estimated Monthly Payment
$1,035
Principal & Interest only
Indicative only, as of October 1, 2026. Not a quote, commitment or offer of credit. Final pricing, leverage and terms are determined by the lender at underwriting, after full transaction materials are reviewed. PeerSense sources the file. The lender sets pricing. What these terms mean.
Locations
Sam the Concrete Man, unit breakdown
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Page Review
Reviewed by Edward L. Freeman, Founder and Managing Director, PeerSense
- PeerSense is a capital advisory firm that places commercial financing with direct capital sources; the capital source sets final terms.
- Edward L. Freeman founded PeerSense in January 2020.
- He is a Registered Franchise Consultant with Business Alliance, Inc., a credential issued in March 2022, and worked as a franchise consultant there from March 2022 to May 2023.
- His recorded experience includes a $22 million SBA construction loan, with about $16 million funded on the deal.
- In the 12 months through September 30, 2026, PeerSense tracked 912 publicly announced financings with a disclosed size of $361.32 billion. PeerSense Capital Data Report · Methodology page
Last reviewed LinkedIn profileAbout Edward Freeman