Massage Envy
The total investment to open a Massage Envy franchise ranges from $100,000 to $1.0M. The initial franchise fee is $51,250. Ongoing royalties are 6% plus a 2% advertising fee.
What is the Massage Envy franchise?
Massage Envy is a personal care business offering massage and skin care services to customers. The estimated total initial investment is $100,000 to $1,032,140, and the initial franchise fee is $51,250.
The royalty is 6 percent of sales, and the advertising or brand fund fee is 2 percent. The required net worth is $500,000. The franchise agreement term is 10 years. Headquarters are in Santa Rosa, CA.
Loan Activity Score
60/100
SBA Default Rate
6.8%
Active Lenders
120
According to its Franchise Disclosure Document or public business records, Massage Envy has 430 locations, all owned by franchisees. Public SBA loan records show 120 lenders made 591 loans to franchisees of Massage Envy. PeerSense calculates Massage Envy's score as 60 out of 100, using public SBA loan performance and recent lending activity. Cost figures are based on the 2025 Franchise Disclosure Document.
Franchising since 2002 · 430 locations
$100,000 to $1.0M
$51,250
430
430 franchised
Proprietary PeerSense metric
ModerateDistinct lenders in public SBA records for Massage Envy
591
Total SBA loans
$423K
Average loan size
Source: public SBA 7(a) and 504 loan records through December 31, 2025
Referral fee at closing
SBA Lending Activity for Massage Envy
Loan Activity Score Breakdown
Major Brand (100+ loans)
Are lenders increasingly or decreasingly funding this brand? Growing trends score highest.
Blended default rate (recent + all time) compared to NAICS sector peers.
Quality lenders actively backing this brand, with penalty for lender pullback.
FDD availability, Item 19 disclosure, and overall data completeness.
Geographic spread of SBA funded locations across states.
SBA Lending Performance
SBA Default Rate
6.8%
vs 10.8% peer avg
SBA Loans
591
Total Volume
$249.9M
Active Lenders
120
26 selective
States
42
vs. SBA Sector Average
SBA loan default rate vs. all franchises in the same NAICS sector, not limited to direct competitors
Key Highlights
Franchise Financing Resources
Data Insights
Key performance metrics for Massage Envy based on SBA lending data
SBA Default Rate
6.8%
4.0% below peer avg
SBA Loan Volume
591 loans
Across 120 lenders
Lender Diversity
120 lenders
Avg 4.9 loans per lender
Investment Tier
Significant investment
$100,000 to $1,032,140 total
Massage Envy: Deep SBA Data
Brand specific metrics derived directly from SBA 7(a) approval records: peak lending year, leading state, average loan size, and lender concentration. PeerSense computes these per brand so capital advisors and prospective franchisees can benchmark this opportunity against the rest of the franchise universe.
Peak SBA Year
2008
73 approvals. The best year on record for Massage Envy.
Top SBA State
California
83 SBA financed Massage Envy locations, the densest operator footprint.
Average Loan Size
$423K
Median $347K. Use as a sizing anchor when modeling your own Massage Envy unit.
Lender Concentration
24%
Moderately Spread
Share of Massage Envy approvals captured by the top 3 SBA lenders.
Massage Envy's SBA lending pipeline peaked in 2008 (73 approvals). The last five fiscal years account for 3% of cumulative volume ($14M approved). Operator density is highest in California with 83 SBA financed locations. Average funded ticket sits at $423K, with the median at $347K. Lender mix is moderately spread: the top three SBA lenders account for 24% of approvals. Borrowers have leverage to shop multiple credit boxes.
Payment Estimator
Estimated Monthly Payment
$1,035
Principal & Interest only
Indicative only, as of October 1, 2026. Not a quote, commitment or offer of credit. Final pricing, leverage and terms are determined by the lender at underwriting, after full transaction materials are reviewed. PeerSense sources the file. The lender sets pricing. What these terms mean.
Locations
Massage Envy, unit breakdown
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Page Review
Reviewed by Edward L. Freeman, Founder and Managing Director, PeerSense
- PeerSense is a capital advisory firm that places commercial financing with direct capital sources; it does not lend, fund, or approve loans, and the capital source sets final terms.
- Edward L. Freeman founded PeerSense in January 2020.
- He is a Registered Franchise Consultant with Business Alliance, Inc., a credential issued in March 2022, and worked as a franchise consultant there from March 2022 to May 2023.
- His recorded experience includes a $22 million SBA construction loan, with about $16 million funded on the deal.
- In the 12 months through September 30, 2026, PeerSense tracked 912 publicly announced financings with a disclosed size of $361.32 billion. PeerSense Capital Data Report · Methodology page
Last reviewed LinkedIn profileAbout Edward Freeman