Franchising since 1964 · 16 locations
The total investment to open a Mars franchise ranges from $43,860 - $69,400. The initial franchise fee is $48,000. Mars currently operates 16 locations (16 franchised). PeerSense FPI health score: 23/100.
$43,860 - $69,400
$48,000
16
16 franchised
Proprietary PeerSense metric
LimitedActive capital sources verified for Mars financing
SBA
7(a) Eligible
21d
Avg Funding
P+2.25%
Best Rate
No retainers · Referral fee at closing
Growing (10-24 loans)
SBA Default Rate
27.3%
6 of 22 loans charged off
SBA Loans
22
Total Volume
$1.1M
Active Lenders
14
States
14
The Mars franchise, headquartered in the vibrant city of PENSACOLA, FL, presents a distinct and compelling opportunity within the highly specialized and consistently growing automotive body, paint, and interior repair and maintenance sector. While specific historical founding details or the individual founders and leadership structure for this particular brand are not publicly delineated, the very operation of 21 units under the Mars banner signifies a well-established and pertinent offering in the automotive aftermarket. This segment of the broader automotive service industry is experiencing significant expansion, with the United States market alone valued at over $199 billion in 2025. Projections indicate a robust Compound Annual Growth Rate of 5.98% over the next five years, culminating in a market valuation exceeding $266 billion by 2030. Such substantial growth is rooted in fundamental consumer behaviors and long-term vehicle ownership trends. The increasing average age of vehicles on American roads, attributed to advancements in material science and engineering that extend vehicle lifespans, creates a perpetual demand for comprehensive and specialized upkeep beyond routine mechanical servicing. Furthermore, a steady influx of new vehicle sales annually ensures a continuous replenishment of the vehicle parc, all of which will eventually require after-sales support, including the intricate body, paint, and interior services that the Mars franchise specializes in. Heightened consumer awareness regarding the critical role of regular maintenance and aesthetic preservation in safeguarding a vehicle’s resale value further underscores the essential nature of these services. The Mars franchise, through its focused expertise in automotive body, paint, and interior repair, directly addresses the need for both functional integrity and visual excellence,
FPI Score
23/100
SBA Default Rate
27.3%
Active Lenders
14
Key performance metrics for Mars based on SBA lending data
SBA Default Rate
27.3%
6 of 22 loans charged off
SBA Loan Volume
22 loans
Across 14 lenders
Lender Diversity
14 lenders
Avg 1.6 loans per lender
Investment Tier
Low-cost entry
$43,860 – $69,400 total
Estimated Monthly Payment
$454
Principal & Interest only
Mars — unit breakdown
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