Hobby (Unlimited)
Franchising since 1985 · 3 locations
The total investment to open a Hobby (Unlimited) franchise ranges from $350,000 - $620,000. The initial franchise fee is $49,500. Ongoing royalties are 4.75% plus a 2% advertising fee. Hobby (Unlimited) currently operates 3 locations (3 franchised). PeerSense FPI health score: 23/100.
$350,000 - $620,000
$49,500
3
3 franchised
Proprietary PeerSense metric
LimitedActive capital sources verified for Hobby (Unlimited) financing
SBA
7(a) Eligible
21d
Avg Funding
P+2.25%
Best Rate
No retainers · Referral fee at closing
FPI Score Breakdown
Emerging (3-9 loans)
SBA Lending Performance
SBA Default Rate
50.0%
2 of 4 loans charged off
SBA Loans
4
Total Volume
$0.5M
Active Lenders
4
States
3
Top SBA Lenders for Hobby (Unlimited)
What is the Hobby (Unlimited) franchise?
The Unlimited franchise, a distinctive player within the vibrant Hobby, Toy, and Game Stores category, has begun to carve out its unique niche from its foundational roots in None, Texas, where its strategic headquarters are established. Established with a vision to transcend conventional retail offerings, the Unlimited franchise aims to cultivate immersive environments where enthusiasts and curious newcomers alike can explore a meticulously curated selection of engaging products and enriching experiences. While its current footprint extends to four total units, a number indicative of its very early stage of development, this modest scale underscores its emerging status and the highly focused, deliberate approach it adopts in a diverse and dynamic market. The FPI Score of 23 further positions the Unlimited franchise as a brand in its foundational stages, indicative of a fresh concept with substantial room for organic development and significant market penetration. This early-stage positioning allows the Unlimited franchise to operate with exceptional agility, adapting quickly to evolving consumer trends and fostering a strong, cohesive sense of community around its specialized offerings. Unlike larger, more established chains that might cater to broad, generalized interests, the Unlimited franchise appears to prioritize a deeper, more personal engagement with specific segments of the hobby and gaming community. This strategic emphasis on a specialized inventory, personalized customer interactions, and a consistently welcoming atmosphere defines its unique and compelling market position. The brand’s overarching philosophy robustly revolves around fostering creativity, learning, and social interaction, moving emphatically beyond mere transactional retail to create truly memorable and enriching experiences for its valued patrons. Each Unlimited franchise location is meticulously envisioned as a local hub for discovery, where customers can find not only the latest releases and popular trends but also timeless classics
FPI Score
23/100
SBA Default Rate
50.0%
Active Lenders
4
Key Highlights
Franchise Financing Resources
Data Insights
Key performance metrics for Hobby (Unlimited) based on SBA lending data
SBA Default Rate
50.0%
2 of 4 loans charged off
SBA Loan Volume
4 loans
Across 4 lenders
Lender Diversity
4 lenders
Avg 1.0 loans per lender
Investment Tier
Significant investment
$350,000 – $620,000 total
Hobby (Unlimited) — Deep SBA Data
Brand-specific metrics derived directly from SBA 7(a) approval records — peak lending year, leading state, average loan size, and lender concentration. PeerSense computes these per brand so capital advisors and prospective franchisees can benchmark this opportunity against the rest of the franchise universe.
Peak SBA Year
1995
2 approvals — best year on record for Hobby (Unlimited).
Top SBA State
Texas
2 SBA-financed Hobby (Unlimited) locations — the densest operator footprint.
Average Loan Size
$128K
Median $120K — use as a sizing anchor when modeling your own $Hobby (Unlimited) unit.
Lender Concentration
75%
Concentrated
Share of Hobby (Unlimited) approvals captured by the top 3 SBA lenders.
Hobby (Unlimited)'s SBA lending pipeline peaked in 1995 (2 approvals). Operator density is highest in Texas with 2 SBA-financed locations. Average funded ticket sits at $128K, with the median at $120K. Lender mix is concentrated: the top three SBA lenders account for 75% of approvals — credit decisions concentrate with a small group of incumbents.
Payment Estimator
Estimated Monthly Payment
$3,623
Principal & Interest only
Locations
Hobby (Unlimited) — unit breakdown
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