Footprint Floors

Footprint Floors was founded in 2008 by U.S. Air Force veteran Bryan Park in Littleton, Colorado, to improve the customer experience in the flooring industry. The company began offering franchises in 2013, five years after its founding. Its corporate headquarters are now in Greenwood Village, Colorado, and the business operates under its parent company, Pilgrim, LLC. Footprint Floors reported more than 150 locations or territories as of May 2024 and more than 160 active territories across 35 states as of October 2023. Its 2024 Franchise Disclosure Document reported 155 total units, including 87 franchisees and 80 franchised locations in the USA. The brand currently operates in more than 40 states. Bryan Park serves as Founder and CEO. Its leadership team includes Chris Curtis, Vice President of Franchise Support; Rachel Simpson, Vice President of Finance and Compliance; Debbie Melkonian, Vice President of Managed Services; Taylor Murphy, Vice President of Operations; and Jon Jarvis, Director of Franchise Onboarding and Training. The company describes its model as faith based, with an emphasis on professionalism, courtesy, and integrity. Those principles are intended to distinguish the brand in a flooring market that has often been associated with inconsistent service quality.

Flooring contractors serve a large segment of the construction and home improvement markets in the United States, where annual activity contributes tens of billions of dollars to the economy. Residential renovation and repair are important sources of demand as homeowners update and maintain aging properties. Footprint Floors added 15 territories in 2023 even as the broader residential construction sector declined, which points to continued demand for flooring upgrades when new home construction slows. Modern flooring materials and installation methods can also increase the need for skilled providers, particularly as consumers favor professional workmanship over do it yourself projects. Home appearance, property value, and the desire for personalized living spaces support additional demand. The industry remains fragmented, with many small independent contractors. That structure gives a branded system such as Footprint Floors an opportunity to compete through consistent service, clear pricing, and customer support. Changes in interest rates can shift spending from new construction toward renovation, and the Footprint Floors model serves both areas. Flooring installation, repair, and replacement create recurring activity across residential and commercial projects. These conditions support a market with continuing service needs, although local demand and competition still require review by each prospective franchisee.

The initial franchise fee for Footprint Floors is $66,000. The total initial investment ranges from $44,000 to $150,000. The range reflects flexibility in the operating setup, market, scale, and resources required by each franchisee. The $44,000 low end may fit a home based or mobile first operation with lower real estate costs. Initial spending at that level may include equipment, vehicle wraps, technology subscriptions, and working capital. The $150,000 high end may include a larger territory acquisition, a broader marketing launch, a small administrative office, or more initial samples and tools, depending on the local market and the franchisee’s plan. The minimum investment can be more accessible than franchise concepts that require substantial real estate, construction, or inventory. Specific ongoing royalty rates and advertising fund contributions are not stated in the available facts, so buyers should include the $66,000 franchise fee and the full investment range in their cost analysis. Pilgrim, LLC is the parent company, and the corporate headquarters are in Greenwood Village, Colorado.

A Footprint Floors franchise is structured around sales, customer consultation, project management, installation scheduling, and customer relationship management rather than a large retail location. The model can support a mobile or home based setup, which may help explain the lower investment range and reduce real estate overhead. A franchisee’s direct team may remain relatively lean, with attention centered on sales, administrative work, and project oversight. Flooring work is typically performed by experienced, vetted subcontractors or by a small group of skilled employees, allowing the business to grow without maintaining a large payroll of installers. Drive through and kiosk formats do not apply to this service model, but the operating structure can cover a broad geographic territory. Jon Jarvis’s role as Director of Franchise Onboarding and Training indicates a formal process for teaching operations, sales, and customer service procedures. Support from the corporate team includes Chris Curtis in Franchise Support, Rachel Simpson in Finance and Compliance, Debbie Melkonian in Managed Services, and Taylor Murphy in Operations. Their functions cover operating practices, financial management, marketing assistance, and supply chain recommendations. Specific territory structure and exclusivity terms are not stated in the available facts, although the use of the term active territories indicates that each franchise is assigned a geographic area. The company aimed to add 23 owners representing 38 territories by the end of 2023 and planned 15 deals representing 20 to 25 territories in 2025. Those goals indicate support for multi unit ownership. The model can suit an owner operator at the start and may support semi absentee management as a franchisee develops multiple units.

Other reported information describes continued growth and expansion. Footprint Floors opened 18 new units in 2022 and entered Jacksonville, Florida; Boise, Idaho; Long Island, New York; Reno, Nevada; St. Louis, Missouri; Providence, Rhode Island; and Boston, Massachusetts. In the first half of 2023, the company signed six new franchise agreements covering nine territories. It added 15 territories during 2023 despite declines in residential construction and expanded into Seattle, San Jose, and San Francisco. The company aimed to add 23 owners representing 38 territories by the end of 2023. For 2025, it planned 15 deals covering 20 to 25 territories, with an overall goal of reaching 100 active franchises by Q3 2025. The PeerSense Loan Activity Score for the brand is 72, categorized as Strong. A buyer should request and review the current FDD and obtain any additional financial information directly through the franchise process.

Footprint Floors began franchising in 2013 and reached more than 150 locations or territories by May 2024. It reported more than 160 active territories across 35 states as of October 2023. The 2024 FDD reported 155 total units, including 87 franchisees and 80 franchised locations in the USA. The system opened 18 new units in 2022 in markets including Jacksonville, Florida; Boise, Idaho; Long Island, New York; Reno, Nevada; St. Louis, Missouri; Providence, Rhode Island; and Boston, Massachusetts. During the first half of 2023, six agreements added nine territories. The company added 15 territories during 2023 while residential construction was declining, including territories in Seattle, San Jose, and San Francisco. Its stated plan was to add 23 owners representing 38 territories by the end of 2023. For 2025, the plan called for 15 deals representing 20 to 25 territories and an objective of 100 active franchises by Q3 2025. Growth is concentrated in the United States, with specific targets in California, New Jersey, Chicago, Houston, Dallas, Virginia, New York, Connecticut, Massachusetts, Maryland, and the Northeast. The brand’s stated point of difference is its focus on customer service and a faith based operating model centered on professionalism, courtesy, and integrity. The leadership structure includes vice presidents for Franchise Support, Finance and Compliance, Managed Services, and Operations, together with a Director of Franchise Onboarding and Training. Footprint Floors’ addition of 15 territories in 2023, despite residential construction declines, shows an ability to pursue renovation and repair demand rather than depend only on new housing starts.

A prospective Footprint Floors owner should fit the brand’s stated values of professionalism, courtesy, and integrity and should be prepared to focus on customer service. Specific industry experience is not identified as a requirement. Experience in sales, project management, or general business management could help with client relationships, installation scheduling, and contractor oversight. Bryan Park’s U.S. Air Force background may also reflect the brand’s appreciation for discipline, following systems, and leadership. Footprint Floors has supported a multi unit growth strategy, with a goal of 23 owners representing 38 territories by the end of 2023 and plans for 15 deals covering 20 to 25 territories in 2025. The company operates in more than 40 states. It is accepting inquiries in Alaska, Alabama, Arizona, California, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Kansas, Louisiana, Massachusetts, Maryland, Maine, Michigan, Missouri, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Virginia, Vermont, Washington, and Wisconsin. The brand has identified California, New Jersey, Chicago, Houston, Dallas, Virginia, New York, Connecticut, Massachusetts, Maryland, and the Northeast as additional target markets. Its expansion into Seattle, San Jose, San Francisco, Jacksonville, Boise, Long Island, Reno, St. Louis, Providence, and Boston shows activity in urban and suburban markets serving homeowners and businesses.

Footprint Floors combines a $44,000 minimum initial investment with a $66,000 franchise fee and a stated history of system expansion. The company had more than 150 locations or territories by May 2024 and added 15 territories in 2023 despite declines in residential construction. Its corporate team includes leaders for Franchise Support, Finance and Compliance, Managed Services, and Operations, along with a Director of Franchise Onboarding and Training. The faith based model emphasizes professionalism, courtesy, and integrity in a fragmented flooring services market. The PeerSense Loan Activity Score is 72, categorized as Strong. Buyers should compare the investment range, territory opportunity, support structure, and operating responsibilities with their own resources before deciding whether to proceed.