Franchising since 2011 · 9 locations
The total investment to open a DexaFit (Trademark License and franchise ranges from $112,070 - $158,960. DexaFit (Trademark License and currently operates 9 locations (9 franchised). PeerSense FPI health score: 51/100.
$112,070 - $158,960
9
9 franchised
Proprietary PeerSense metric
ModerateActive capital sources verified for DexaFit (Trademark License and financing
SBA
7(a) Eligible
21d
Avg Funding
P+2.25%
Best Rate
No retainers · Referral fee at closing
Growing (10-24 loans)
SBA Default Rate
0.0%
0 of 10 loans charged off
SBA Loans
10
Total Volume
$1.4M
Active Lenders
8
States
8
The pursuit of optimal health and fitness often leads individuals down a frustrating path of generic advice and ineffective programs, a common problem that DexaFit Trademark License And directly addresses by offering a scientifically precise solution for personalized wellness. DexaFit, as a company, provides advanced health and fitness testing services, including highly accurate DEXA body composition scans, VO2 Max cardiorespiratory fitness testing, and Resting Metabolic Rate (RMR) assessments, leveraging transformative technologies to guide individuals toward optimal diets and workout programs specifically tailored to their body type, metabolism, and unique physiology. While there is a reported discrepancy in its founding year, with Tracxn indicating 2018 and PitchBook stating 2011, DexaFit has established a robust foundation in the health and wellness sector, operating as a provider of comprehensive body composition analysis, fitness testing, and metabolic assessments. The company's leadership team is spearheaded by Adam Kadela, who serves as Founder, COO, and CPO, and Amy Stanbery, the CEO, alongside key leaders such as Barton Wells (CTO), Sajad Zalzala (Medical Director), and Sandra Bender (Medical Director), all possessing diverse experience spanning technology, fitness, and telecommunications, with strong educational backgrounds in mathematics and engineering. DexaFit's headquarters information also shows some variation, with Tracxn listing Chamblee, United States, while PitchBook specifies 3601 Minnesota Drive, Suite 180, Edina, MN 55435, United States, and the company's Terms of Service providing 3601 Minnesota Drive, Suite 515, Edina, MN 55435, suggesting either a strategic relocation or the establishment of multiple operational offices. DexaFit operates under a "Licensed Operator" and "Partner Network" model, distinct from a traditional franchise, and is currently experiencing rapid expansion, aiming to democratize access to state-of-the-art health and fitness testing. The company currently encompasses 10 total units, with 9 operating as franchised units under this licensing model and 0 company-owned units, indicating a strong reliance on its partner network for growth. The global weight management market, where DexaFit Trademark License And positions its services, was valued at $144.6 billion in 2023 and is projected to surge to $381.5 billion by 2033, demonstrating a substantial Compound Annual Growth Rate (CAGR) of 10.3% over the decade, underscoring the immense market opportunity. This significant market size, coupled with the brand's innovative AI-driven digital health platform that delivers immediate, personalized insights using medical-grade technologies, makes DexaFit Trademark License And a compelling proposition for franchise investors seeking to enter a high-growth segment. DexaFit is identified as "Privately Held (backing)" and "Private Debt Financed" by PitchBook, having completed a debt deal amounting to $172K as of January 30, 2025, and is in the "Generating Revenue" stage, supported by a team of 30 total employees and an A+ BBB Rating, further solidifying its operational standing.
The broader industry landscape for diet and weight-reducing centers, which DexaFit Trademark License And is a part of, represents a sector experiencing robust and sustained growth, driven by profound demographic and lifestyle shifts. The global weight management market, for instance, exhibits various impressive growth projections: one report indicates a valuation of $144.6 billion in 2023, poised to reach $381.5 billion by 2033 with a 10.3% CAGR, while another estimates the global weight loss market at USD 296.8 billion in 2024, expected to reach USD 572.4 billion by 2033, exhibiting a 7.57% CAGR from 2025 to 2033. A third assessment places the global weight management market size at USD 142.58 billion in 2022, projected to reach USD 298.66 billion by 2030, growing at a CAGR of 9.94% from 2023 to 2030, and yet another forecasts the Weight Loss & Diet Control Market to be worth around USD 590.9 billion by 2032 from USD 248.3 billion in 2022, growing at a CAGR of 9.3% during the forecast period from 2023 to 2032. Furthermore, the Weight Loss Services Market alone reached USD 39.07 billion in 2025 and is forecast to advance to USD 60.48 billion by 2030, reflecting a 7.6% CAGR. These substantial figures highlight a secular tailwind benefiting brands like DexaFit Trademark License And. Key drivers behind this expansion include the increasing global prevalence of obesity, a heightened public health awareness, and a growing consumer demand for effective, science-backed weight loss and wellness solutions. Additional factors fueling this growth include rapid advancements in technology, the burgeoning trend of personalized nutrition, and the overall societal emphasis on fitness and wellness. Consumer trends are increasingly shifting towards personalized solutions, including customized diet plans, meal replacements, and fitness programs tailored to individual needs, which DexaFit's core offering directly addresses. The rise of AI-powered applications and wearable devices providing personalized recommendations based on individual health data, alongside a growing adoption of plant-based and clean-label diets, further shapes the market. The unfortunate increase in sedentary lifestyles contributing to obesity also creates a persistent demand for effective interventions, while the expanding availability of digital platforms for virtual fitness programs, diet plans, and personalized tracking makes these services more accessible. Geographically, North America is projected to be one of the fastest-growing regions in the weight management market with a 10.45% CAGR during 2023-2030, while Asia Pacific, which was the dominant regional market in 2022 accounting for over 37.68% of the revenue share, is advancing at an 8.6% CAGR through 2030 for weight loss services. Within the franchised health and fitness industry, the U.S. market alone was valued at $480 billion in 2024, growing at a rate of 5% to 10% annually, making it one of the fastest-growing spaces in franchising with nearly 680 active brands operating in 2024. Franchised locations in this sector grew at a CAGR of 3% between 2021 and 2023, reaching over 63,000 units, with the Average Unit Volume (AUV) growing at 2% and peaking at $871,000 in 2023. The European fitness market is projected to grow by nearly 30% by the end of the decade, and North America leads the global fitness market with over 38% of total market share, growing steadily at 3-4% annually, with projected growth of 12% between 2023 and 2028. This highly fragmented yet rapidly consolidating market, driven by macro forces of health consciousness and technological innovation, presents significant opportunities for well-positioned brands like DexaFit Trademark License And.
For prospective investors considering a DexaFit Trademark License And opportunity, understanding the investment structure is critical, particularly given its "Licensed Operator" and "Partner Network" model, which differs from a traditional franchise. As a licensor to independent operators, DexaFit does not publicly disclose specific franchise fees, total investment ranges, royalty rates, or ad funds in the same manner a franchisor would. However, the provided data indicates that the initial investment for a DexaFit Trademark License And unit ranges from a low of $112,070 to a high of $158,960. This range positions DexaFit Trademark License And as a relatively accessible investment within the broader health and fitness sector, especially when compared to general industry benchmarks. For instance, initial fees in the health and fitness industry typically vary significantly, from under $25,000 for budget gyms to over $250,000 for premium brands, with general franchise fees often falling between $20,000 and $50,000 for initial startup costs. The specific investment spread for DexaFit Trademark License And is driven by the specialized medical-grade technologies involved, such as DEXA body composition scanners, VO2 Max testing equipment, and Resting Metabolic Rate assessment tools, along with the build-out or conversion costs for a facility capable of housing these advanced services. The ongoing operational costs are also a consideration; while specific royalty rates for DexaFit Trademark License And are not publicly disclosed, typical ongoing royalty fees for health & fitness franchises hover around 6% of gross sales, with general royalties across industries ranging from 4% to 8% of gross sales. Most franchises in the sector also charge additional fees for marketing, technology, and other support services, which prospective DexaFit partners should factor into their total cost of ownership analysis. With an initial investment ceiling under $160,000, DexaFit Trademark License And represents a mid-tier investment opportunity, making it potentially appealing to a wider range of entrepreneurs and existing wellness professionals seeking to integrate cutting-edge health analytics into their offerings without the substantial capital demands of higher-end fitness concepts. The company's status as "Privately Held (backing)" and "Private Debt Financed," underscored by a $172K debt deal completed on January 30, 2025, suggests a degree of corporate financial stability and a capacity for strategic growth, which can provide a measure of confidence to potential Licensed Operators.
The operating model for DexaFit Trademark License And is uniquely structured around its "Licensed Operator" and "Partner Network" framework, emphasizing a collaborative approach rather than the rigid control often seen in traditional franchising. Licensed Operators are independent entities that leverage DexaFit's software, branding, analytics, and support to provide advanced health and fitness testing services. Daily operations for a Licensed Operator involve conducting DEXA body composition scans, VO2 Max cardiorespiratory fitness testing, and Resting Metabolic Rate (RMR) assessments, along with biomarker analysis, all facilitated by DexaFit's AI-driven digital health platform. This platform delivers immediate, personalized insights that form the basis for customized diet and workout programs for clients. The staffing requirements would typically involve skilled technicians or health professionals trained in operating the specialized equipment and interpreting the data, alongside individuals focused on client engagement and personalized coaching. DexaFit aims to provide comprehensive support to its Licensed Operators, explicitly stating that joining the DexaFit Partner Network helps operators avoid "starting from scratch during your startup" and "shorten your operations learning curve," while benefiting from "ongoing support and resources." This support structure is multifaceted: it includes "All-In-One Software & Business Solutions" to streamline operations, a detailed "Startup Roadmap" designed to guide partners through the launch process and prevent oversight of small but critical details, and the sharing of established "Workflows, Processes, and Protocols" that have been refined over "6+ years of operation." A significant advantage for Licensed Operators is "preferred pricing for all of your testing equipment, technology, supplies, and more," which can substantially reduce initial and ongoing procurement costs. Furthermore, DexaFit emphasizes personalized planning and coaching, providing support for partners to collaborate with a "DexaFit Doctor and care coach" to develop personalized health plans, including diet and exercise recommendations, based on DexaFit results, often with monthly or quarterly client check-ins. While no specific information regarding exclusive territories or territory definitions for DexaFit Trademark License And Licensed Operators was found, the model implies a focus on establishing a network of service providers capable of delivering high-quality, data-driven health insights. This operating model is designed to attract professionals such as trainers, wellness professionals, athletes, teams, physicians, and healthcare professionals, as well as those interested in research and clinical research partnerships, suggesting an owner-operator or integration model where the DexaFit services enhance an existing practice or business.
For investors evaluating DexaFit Trademark License And, it is important to note that Item 19 financial performance data, which typically provides average revenue per unit, median revenue, and profit margins, is not disclosed in the current Franchise Disclosure Document. Under the Federal Trade Commission (FTC) Franchise Rule, franchisors are not legally mandated to provide earnings information in Item 19 of their FDD. However, if they choose to make any financial performance claims, these claims must be presented within Item 19 and be substantiated by documented data. The absence of an Item 19 disclosure can be a strategic decision by a brand or, in some cases, a potential red flag, though it is not inherently negative. When no Financial Performance Representations (FPRs) are provided, franchisors are legally required to include a specific disclaimer stating that they do not make representations about future financial performance. Despite the lack of specific Item 19 data for DexaFit Trademark License And, other available information provides signals regarding its financial viability and operational stage. The company is described as being in the "Generating Revenue" stage, which indicates active commercial operations and income generation. This is further supported by the completion of a $172K debt deal as of January 30, 2025, which signifies access to capital and a level of investor confidence in its business model. The company's A+ BBB Rating, even without being a BBB Accredited Business, suggests a strong track record of customer satisfaction and operational integrity, which indirectly supports the potential for positive unit-level performance. In the broader context of the health and fitness franchised industry, Average Unit Volume (AUV) for franchised locations grew 2% and peaked at $871,000 in 2023. While these are general industry figures and not specific to DexaFit Trademark License And, they provide a benchmark for the potential revenue generation within the sector. DexaFit's core offering of advanced, medical-grade testing services, including DEXA, VO2 Max, and RMR, positions it to command premium pricing for its highly specialized and personalized insights, which could translate into strong revenue per client. The comprehensive support structure provided to Licensed Operators, encompassing "All-In-One Software & Business Solutions," a "Startup Roadmap," established "Workflows, Processes, and Protocols" refined over "6+ years of operation," and "preferred pricing" for equipment and supplies, is designed to optimize operational efficiency and potentially enhance profit margins by reducing startup costs and accelerating the learning curve for new operators. The company's rapid expansion and its focus on growing its "Partner Network" for various professionals suggest a positive trajectory for unit-level activity and a belief in the economic model of its licensed units.
The growth trajectory for DexaFit Trademark License And reflects a strategic expansion within the burgeoning health and wellness market, characterized by its "Licensed Operator" model. The brand currently operates with 10 total units, with a notable 9 of these being franchised units and 0 company-owned units, demonstrating a strong reliance on its partner network for scaling its operations. This high ratio of licensed units indicates a deliberate and successful strategy for decentralized expansion, leveraging the entrepreneurial spirit of its partners. The company has been in operation for "6+ years," a period that has allowed it to develop and refine its "Workflows, Processes, and Protocols," which are now shared with its Licensed Operators, providing a solid foundation for new partners. Recent corporate developments include the completion of a $172K debt deal as of January 30, 2025, which provides capital for further growth initiatives and technological advancements. DexaFit Trademark License And is committed to continuous innovation, as evidenced by its focus on an "AI-driven digital health platform" and the use of "transformative technologies" in its core offerings of DEXA body composition scans, VO2 Max cardiorespiratory fitness testing, and Resting Metabolic Rate (RMR) assessments. These elements collectively create a robust competitive moat for DexaFit Trademark License And. Its primary competitive advantages stem from its proprietary "All-In-One Software & Business Solutions" that streamline operations for partners, and its exclusive access to and expertise in deploying "medical-grade technologies" for highly accurate and personalized health and fitness testing. The "preferred pricing" offered to Licensed Operators for testing equipment, technology, and supplies further enhances its competitive edge by reducing capital expenditures for partners. Additionally, the brand's ecosystem extends to a "wellness professional marketplace" and actively seeks "research and clinical research partnerships," broadening its reach and potential revenue streams beyond direct consumer services. DexaFit Trademark License And is keenly adapting to current market conditions by aligning with key industry trends, including the increasing consumer demand for personalized health solutions, the integration of AI-powered recommendations, and the expanding availability of digital platforms for health tracking. Its model of delivering actionable insights based on individual body type, metabolism, and physiology directly addresses a critical market need in a global weight management market projected to grow at a 10.3% CAGR. The diverse experience of its leadership team, with backgrounds in technology, fitness, and telecommunications, ensures the brand's capacity for ongoing innovation and strategic adaptation in a dynamic industry.
The ideal candidate for a DexaFit Trademark License And Licensed Operator opportunity is typically an individual or entity deeply invested in the health, fitness, or medical fields. The brand actively seeks partners who are trainers, wellness professionals, athletes, teams, physicians, or healthcare professionals, indicating a preference for those with existing expertise or a strong passion for promoting well-being through data-driven insights. This model suggests an owner-operator approach or an integration model where DexaFit's advanced testing services complement and enhance an existing business, requiring a hands-on commitment to client engagement and service delivery. While specific requirements for management background or industry experience are not explicitly detailed, the nature of the services—involving medical-grade technologies and personalized health plans—implies a need for a professional, client-focused demeanor and a willingness to embrace continuous learning. DexaFit provides a "Startup Roadmap" and shares established "Workflows, Processes, and Protocols" developed over "6+ years of operation," designed to expedite the launch process and shorten the operational learning curve for new partners. This structured support indicates that while industry knowledge is beneficial, the system is designed to guide motivated individuals through the intricacies of the business. Regarding territory, no specific information on exclusive territories or their definitions for DexaFit Trademark License And Licensed Operators was found. However, the existing mentions of locations in Scottsdale, Arizona, and Orange County, California, suggest a focus on vibrant, health-conscious markets within the United States that demonstrate a strong demand for advanced wellness services. The "rapidly expanding" nature of the network implies a broad appetite for establishing new locations across various geographic regions that align with the brand's target demographic. The timeline from signing a licensing agreement to opening a DexaFit Trademark License And unit is streamlined by the provision of comprehensive software, business solutions, and a detailed startup roadmap, aiming for efficient market entry. The specific term length for the licensing agreement and details regarding renewal terms or transfer and resale considerations are not publicly available, necessitating direct inquiry during the due diligence process.
DexaFit Trademark License And presents a compelling investment thesis within the burgeoning global weight management market, which is projected to reach an impressive $381.5 billion by 2033, growing at a robust 10.3% CAGR from 2023. This unique "Licensed Operator" model provides an accessible entry point into the high-demand health and wellness sector, offering access to advanced, medical-grade health and fitness testing technologies, including DEXA body composition scans, VO2 Max cardiorespiratory fitness testing, and Resting Metabolic Rate (RMR) assessments, all powered by an innovative AI-driven digital health platform. With an initial investment range of $112,070 to $158,960, DexaFit Trademark License And offers a mid-tier opportunity that caters to professionals and entrepreneurs seeking to leverage a scientifically validated system in a market increasingly valuing personalized health insights. The comprehensive support structure, including proprietary software, a detailed startup roadmap, established operational protocols, and preferred pricing for essential equipment, is meticulously designed to shorten the operational learning curve and optimize efficiency for new partners. The company's status in the "Generating Revenue" stage, coupled with a $172K debt deal completed on January 30, 2025, and an A+ BBB Rating, further underscores its operational viability and market potential. For investors seeking to navigate the nuances of the health and wellness landscape and evaluate the distinct "Licensed Operator" model of DexaFit Trademark License And, comprehensive due diligence is paramount. PeerSense provides exclusive due diligence data including SBA lending history, FPI score, location maps with Google ratings, FDD financial data, and side-by-side comparison tools. Explore the complete Dexafit Trademark License And franchise profile on PeerSense to access the full suite of independent franchise intelligence data.
FPI Score
51/100
SBA Default Rate
0.0%
Active Lenders
8
Key performance metrics for DexaFit (Trademark License and based on SBA lending data
SBA Default Rate
0.0%
0 of 10 loans charged off
SBA Loan Volume
10 loans
Across 8 lenders
Lender Diversity
8 lenders
Avg 1.3 loans per lender
Investment Tier
Mid-range investment
$112,070 – $158,960 total
Estimated Monthly Payment
$1,160
Principal & Interest only
DexaFit (Trademark License and — unit breakdown
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