Daisy
The total investment to open a Daisy franchise ranges from $135,900 to $299,500. The initial franchise fee is $50,000. Ongoing royalties are 10% plus a 8% advertising fee.
What is the Daisy franchise?
Daisy installs and services smart home technology for homeowners and small businesses. The estimated total initial investment is $135,900 to $299,500, and the initial franchise fee is $50,000.
Daisy charges a royalty of 10 percent of sales and an advertising or brand fund fee of 8 percent. The franchise agreement term is 10 years.
Daisy was founded in 2023 and is headquartered in Costa Mesa, California. The cost and fee figures are from the 2026 Franchise Disclosure Document.
According to its Franchise Disclosure Document or public business records, Daisy has 12 locations. Cost figures are based on the 2025 Franchise Disclosure Document. To correct a figure, email the current FDD and the differing item numbers to info@peersense.com, and this page will be updated.
Franchising since 2023 · 12 locations
$135,900 to $299,500
$50,000
12
0
SBA Lending Activity for Daisy
Loan Activity Score
This franchise has not yet been scored by the Franchise Performance Index. Scores are calculated based on public FDD data, SBA loan performance, and system level metrics.
Key Highlights
Franchise Financing Resources
Data Insights
Key performance metrics for Daisy based on SBA lending data
Investment Tier
Mid range investment
$135,900 to $299,500 total
Why Daisy Doesn't Appear in Public SBA Data
The SBA 7(a) program publishes loan level data for every approved franchise borrower. Daisy does not currently appear in those public records, and that absence carries useful information for prospective franchisees evaluating this brand.
Likely explanations for the absence
- The brand is relatively new (founded 2023, 3 years ago). Newer franchise systems typically take 3 to 5 years to generate enough SBA 7(a) volume to appear in published data.
- With under 25 units system wide, transaction volume is small enough that any SBA activity could fall below the reporting visibility threshold in any given fiscal year.
Absence from SBA records does not mean a brand is un fundable. It typically means the franchise system uses alternative capital sources, or that current franchisees self fund, secure conventional bank financing, or roll over equity from a prior business sale rather than going through an SBA guaranteed 7(a) loan. For prospective Daisy franchisees, the practical question is which financing path actually closes for this brand's profile.
Capital paths PeerSense places for home services & trades concepts
SBA 7(a) Loans
Vehicle, equipment, and working capital for home services operators.
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Equipment Financing
Trucks, fleet vehicles, and trade equipment for home services franchises.
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Invoice Factoring
Bridge cash flow on commercial accounts receivable.
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Franchise Partner Buyout Financing
Senior debt for buying out a partner in an existing territory.
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Payment Estimator
Estimated Monthly Payment
$1,407
Principal & Interest only
Indicative only, as of October 1, 2026. Not a quote, commitment or offer of credit. Final pricing, leverage and terms are determined by the lender at underwriting, after full transaction materials are reviewed. PeerSense sources the file. The lender sets pricing. What these terms mean.
Locations
Daisy, unit breakdown
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Scan Your Deal Instantly3 FDDs Available for Daisy
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Page Review
Reviewed by Edward L. Freeman, Founder and Managing Director, PeerSense
- PeerSense is a capital advisory firm that places commercial financing with direct capital sources; the capital source sets final terms.
- Edward L. Freeman founded PeerSense in January 2020.
- He is a Registered Franchise Consultant with Business Alliance, Inc., a credential issued in March 2022, and worked as a franchise consultant there from March 2022 to May 2023.
- His recorded experience includes a $22 million SBA construction loan, with about $16 million funded on the deal.
- In the 12 months through September 30, 2026, PeerSense tracked 912 publicly announced financings with a disclosed size of $361.32 billion. PeerSense Capital Data Report · Methodology page
Last reviewed LinkedIn profileAbout Edward Freeman