Franchising since 2008 · 2 locations
The total investment to open a Cobblestone Hotels & Suites franchise ranges from $129,350 - $339,950. The initial franchise fee is $40,000. Cobblestone Hotels & Suites currently operates 2 locations. Data sourced from the 2025 Franchise Disclosure Document.
$129,350 - $339,950
$40,000
2
This franchise has not yet been scored by the Franchise Performance Index. Scores are calculated based on public FDD data, SBA loan performance, and system-level metrics.
The Cobblestone Hotels & Suites franchise offers a compelling brand narrative rooted in its commitment to serving the underserved markets of small-town America, a mission established by its founder, Brian H. Wogernese. Established in 2008, Cobblestone Hotels & Suites was born from a vision to bring quality, contemporary lodging options to communities that larger hotel chains often overlook, thereby filling a significant market gap. The corporate headquarters are located at 1020 Remington Way, Neenah, Wisconsin 54956. The franchisor is Cobblestone Franchise Development, LLC, a Wisconsin limited liability company, and its parent company is WHG Companies, LLC. Brian H. Wogernese serves as the President of Cobblestone Franchise Development, LLC, and also the Chief Executive Officer of WHG Companies, LLC. The brand’s market position is distinctly tailored to provide a comfortable, convenient, and modern experience for travelers in secondary and tertiary markets, offering amenities such as free high-speed internet, complimentary breakfast, an indoor pool, a fitness center, and a business center. This strategic focus has allowed Cobblestone Hotels & Suites to cultivate strong community ties and build a loyal customer base, differentiating itself by bringing a higher standard of lodging to regions that previously lacked such options. The brand emphasizes a consistent guest experience across its portfolio, ensuring that guests can expect reliable quality and service whether they are traveling for business or leisure in a small town. This niche market strategy has proven successful, transforming local economies by providing essential services for visitors and contributing to the overall infrastructure of these communities
Key performance metrics for Cobblestone Hotels & Suites based on SBA lending data
Investment Tier
Mid-range investment
$129,350 – $339,950 total
Estimated Monthly Payment
$1,339
Principal & Interest only
Cobblestone Hotels & Suites — unit breakdown
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