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Side-by-Side Comparison

Comfort Inn & Suites vs Motel 6

Quick Answer

Comfort Inn & Suites vs Motel 6: Comfort Inn & Suites costs $305K$14.3M to open; Motel 6 costs $195K$8.2M. Comfort Inn & Suites has 775 units, Motel 6 has 1,195. SBA loan history: Comfort Inn & Suites = 945 loans (8.1% default); Motel 6 = 613 loans (2.3% default). The franchise with more SBA-funded units, lower default rate, and lower royalty load is the safer financing bet — see the comparison below.

Comfort Inn & Suites vs Motel 6 — Capital, Scale & Lending Analysis

Data-driven differentiation pulled from FDD filings and SBA 7(a) loan-level data. Each pairing reflects a unique combination of capital intensity, system scale, and financing path.

Capital Intensity

Motel 6 requires the lower minimum capital commitment ($195K vs $305K for Comfort Inn & Suites), a 56% spread. Initial franchise fees come in at $50K for Comfort Inn & Suites versus $25K for Motel 6 — Motel 6 has the lower entry fee. Ongoing royalty load is 6% for Comfort Inn & Suites and 5% for Motel 6, giving Motel 6 the lighter per-unit drag on operating income.

System Scale & Tenure

On scale, Motel 6 operates 1,195 units to Comfort Inn & Suites's 775. Motel 6 has been operating 64 years (founded 1962) versus 45 for Comfort Inn & Suites (founded 1981) — a 19-year tenure gap that affects unit-economics maturity and FDD revision history.

SBA Lending Profile

Comfort Inn & Suites has the deeper SBA lending track record with 945 historical 7(a) approvals versus 613 for Motel 6.

Risk Signal

SBA default rates are 8.1% for Comfort Inn & Suites and 2.3% for Motel 6 — Motel 6 has the cleaner historical loss profile by 5.8 points. PeerSense FPI scores come in at 41 (Fair) for Comfort Inn & Suites and 69 (Strong) for Motel 6, giving Motel 6 the stronger composite signal across SBA performance, lender appetite, and operational consistency.

Motel 6
Motel 6

Hotels

69 10W

Health & Performance

FPI Score
41/100
69/100
Health Tier
Fair
Strong
Confidence
N/A
N/A
Lending Trend
Declining
Declining

SBA Lending

SBA Loans
945
613
SBA Volume
Default Rate
8.1%
2.3%
Peer Tier
major
major

Investment & Costs

Total Investment
$305K$14.3M
$195K$8.2M
Franchise Fee
$50K
$25K
Royalty Rate
6%
5%
Ad Fund
3.5%
3%
Liquid Capital
N/A
$100K
Net Worth Required
N/A
N/A

Financial Performance (Item 19)

Item 19 Status
Not Disclosed
Disclosed

System Size & Operations

Total Units
775
1,195
Franchised Units
775
1,195
Company-Owned
Term Length
20 yrs
15 yrs

Brand Information

Year Founded
1981
1962
Franchising Since
1960
2005
Years Franchising
66 yrs
21 yrs
Headquarters
North Bethesda, MD
Carrollton, TX
Category
Hotels
Hotels
Website
FDD Year
2024
2026

Which Is Better — Comfort Inn & Suites or Motel 6?

Lower upfront capital required

Motel 6

Comfort Inn & Suites: $305K starting · Motel 6: $195K starting

More SBA lender confidence

Comfort Inn & Suites

Comfort Inn & Suites: 945 SBA loans · Motel 6: 613 SBA loans

Lower historical default rate

Motel 6

Comfort Inn & Suites: 8.1% · Motel 6: 2.3%

Larger system & brand presence

Motel 6

Comfort Inn & Suites: 775 units · Motel 6: 1,195 units

Lower ongoing royalty load

Motel 6

Comfort Inn & Suites: 6% · Motel 6: 5%

More lender financing options

Comfort Inn & Suites

Comfort Inn & Suites: 288 unique lenders · Motel 6: 192 unique lenders

Decision matrix uses publicly disclosed FDD and SBA loan data. Not a recommendation — your best franchise depends on capital, market, operating capacity, and risk tolerance.

Franchise Financing

Need Funding for Comfort Inn & Suites or Motel 6?

PeerSense connects you with 500+ SBA lenders and capital sources. Our referral fee is established upfront and paid at closing. No retainers.

500+

SBA Lenders & Capital Sources

$0

Retainers or Consulting Fees

SBA 7(a)

10% Down Franchise Loans

About These Franchises

Comfort Inn & Suites

No description available.

Motel 6

No description available.

Comfort Inn & Suites vs Motel 6: Franchise Funding Comparison

Comparing Comfort Inn & Suites and Motel 6 is about more than brand preference — it's about which franchise fits your financial profile and funding strategy. Investment ranges from $195K to $14.3M.

Both brands have active SBA lending histories — Comfort Inn & Suites with 945 SBA loans and Motel 6 with 613. This means proven lender acceptance and established underwriting paths for franchise buyers.

SBA 7(a) loans are the most common franchise funding vehicle, offering up to $5M with as little as 10% down. PeerSense connects franchise buyers with the specific lenders who have approved loans for these brands — not generic referrals, but lenders with actual franchise lending track records.

Data sourced from SBA loan records, Franchise Disclosure Documents, and public filings. Updated regularly. Not financial advice — consult with a lending professional before making investment decisions.

Comfort Inn & Suites vs Motel 6 — Frequently Asked Questions

Which is a better franchise investment — Comfort Inn & Suites or Motel 6?
Compare Comfort Inn & Suites vs Motel 6 franchise costs, FDD data, royalty rates, unit counts, and SBA lending history side by side above. The best franchise depends on your capital, market, and risk tolerance — not a single ranking. Use the decision matrix above to see which brand wins on each financing dimension.
How much does a Comfort Inn & Suites franchise cost compared to Motel 6?
Comfort Inn & Suites requires $305K–$14.3M in total initial investment with a $50K franchise fee. Motel 6 requires $195K–$8.2M with a $25K franchise fee. All numbers come from official Franchise Disclosure Document filings.
Can I finance Comfort Inn & Suites or Motel 6 with an SBA loan?
Both brands appear on the SBA Franchise Directory and have funded SBA 7(a) loans: Comfort Inn & Suites has 945 SBA loans on record; Motel 6 has 613. SBA 7(a) is the most common franchise financing vehicle, offering up to $5M with 10% down. PeerSense routes your deal to lenders who have already approved the brand.
Which has a lower SBA default rate — Comfort Inn & Suites or Motel 6?
Comfort Inn & Suites: 8.1% historical SBA default rate. Motel 6: 2.3% historical SBA default rate. Lower default rates mean lenders quote tighter rates and underwrite faster.